A data profile of the people who buy, follow and care about Extreme sport in France — modelled from more than twelve digital signal sources. Extreme sport has an estimated audience of 3,685,763 people in France.
The average Extreme sport fan in France is 39.7 years old, more male, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie.
Top brand affinities include Bicycle touring, Enduro motorcycle, Shopping and fashion, with strongest over-indexing on Bicycle touring (8.78× the country average).
Demographically, the Extreme sport audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Extreme sport fan in France is more male, around 39.7 years old, with strong Risk Appetite tendencies and a notable affinity for Bicycle touring.
The key figures that characterise the Extreme sport profile in France.
32.8% are female, 67.2% are male, average age 39.7.
| Metric | Value |
|---|---|
| Female | 32.8% |
| Male | 67.2% |
| Average age | 39.7 |
| Estimated audience size | 3,685,763 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 22% |
of the worldwide Extreme sport audience comes from France.
| Country | Share |
|---|---|
| United States | 20.9% |
| Japan | 6.3% |
| Italy | 5.6% |
Where the Extreme sport audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Auvergne-Rhône-Alpes | ~600K | 1.30× | |
| 02 | Île-de-France | ~800K | 1.18× | |
| 03 | Occitanie | ~400K | 1.10× | |
| 04 | Nouvelle-Aquitaine | ~300K | 1.07× | |
| 05 | Provence-Alpes-Côte d'Azur | ~300K | 1.07× | |
| 06 | Hauts-de-France | ~300K | 1.00× | |
| 07 | Pays de la Loire | ~200K | 1.00× | |
| 08 | Grand Est | ~300K | 0.98× | |
| 09 | Corsica | ~20K | 0.97× | |
| 10 | Brittany | ~200K | 0.94× | |
| 11 | Centre-Val de Loire | ~100K | 0.93× | |
| 12 | Normandy | ~200K | 0.92× | |
| 13 | Bourgogne-Franche-Comté | ~100K | 0.92× |
The strongest cross-interests of the Extreme sport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | BMX racing | Sports | 17.18× | ||
| 02 | Freestyle BMX | Sports | 15.64× | ||
| 03 | Enduro motorcycle | Sports | 14.36× | ||
| 04 | Dirt Bikes | Sports | 14.32× | ||
| 05 | Mountain bike trials | Sports | 13.73× | ||
| 06 | Local bike shop | Sports | 11.21× | ||
| 07 | Paragliding | Sports | 11.05× | ||
| 08 | Endurocross | Cars & Mobility | 9.63× | ||
| 09 | Mountain bike racing | Sports | 9.07× | ||
| 10 | Bicycle touring | Sports | 8.78× | ||
| 11 | Cross-country cycling | Sports | 8.66× | ||
| 12 | Moped | Cars & Mobility | 8.57× | ||
| 13 | Ski mountaineering | Sports | 6.63× | ||
| 14 | Racing bicycle | Sports | 6.50× | ||
| 15 | Motorcycle helmet | Cars & Mobility | 6.00× | ||
| 16 | Sport bike | Cars & Mobility | 5.89× | ||
| 17 | Motorcycle accessories | Cars & Mobility | 5.86× | ||
| 18 | Motorcycle racing | Cars & Mobility | 4.35× | ||
| 19 | Tour de France | Sports | 2.34× | ||
| 20 | Shopping and fashion | Shopping | 2.31× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 3.40× | |
| Patriotism | CONSERVATISM | 2.08× | |
| Travelling | THRILL | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.72× | |
| DIY Mentality | THRILL | 0.73× | |
| Spirituality | BALANCE | 0.82× |
Extreme sport has an estimated audience of 3,685,763 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
32.8% of Extreme sport fans are female, 67.2% are male, with an average age of 39.7 years.
Extreme sport fans show strongest brand affinity for Bicycle touring (8.78×), Enduro motorcycle (14.36×), and Shopping and fashion (2.31×) over the country average.
Extreme sport fans in France are most concentrated in Île-de-France (reach ~800K), Auvergne-Rhône-Alpes (reach ~600K), and Occitanie (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Extreme sport itself, the audience over-indexes on Enduro motorcycle (14.36×), Shopping and fashion (2.31×), Tour de France (2.34×), and Sport bike (5.89×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Extreme sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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