A data profile of the people who buy, follow and care about Metro (department store) in France — modelled from more than twelve digital signal sources. Metro (department store) has an estimated audience of 6,802,992 people in France.
Metro (department store) has an estimated audience of 6,802,992 people in France. 61.9% are female, 38.1% are male, average age 48.7.
The key figures that characterise the Metro (department store) profile in France.
61.9% are female, 38.1% are male, average age 48.7.
| Metric | Value |
|---|---|
| Female | 61.9% |
| Male | 38.1% |
| Average age | 48.7 |
| Estimated audience size | 6,802,992 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 12% | |
| 30-39 | 19% | |
| 40-49 | 27% | |
| 50+ | 41% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Metro (department store). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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