A data profile of the people who buy, follow and care about Mountain in France — modelled from more than twelve digital signal sources. Mountain has an estimated audience of 3,375,331 people in France.
The average Mountain fan in France is 43.1 years old, balanced, and lives primarily in Auvergne-Rhône-Alpes.
The audience is concentrated in Auvergne-Rhône-Alpes, Île-de-France, Occitanie.
Top brand affinities include Joel Embiid, ZZ Top, Joe Rogan, with strongest over-indexing on Joel Embiid (210.96× the country average).
Demographically, the Mountain audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Mountain fan in France is balanced, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Joel Embiid.
The key figures that characterise the Mountain profile in France.
51.7% are female, 48.3% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 51.7% |
| Male | 48.3% |
| Average age | 43.1 |
| Estimated audience size | 3,375,331 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 15% | |
| 30-39 | 10% | |
| 40-49 | 16% | |
| 50+ | 39% |
of the worldwide Mountain audience comes from France.
| Country | Share |
|---|---|
| United States | 30.8% |
| France | 13.0% |
| India | 11.2% |
Where the Mountain audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Occitanie | ~400K | 1.32× | |
| 02 | Provence-Alpes-Côte d'Azur | ~300K | 1.29× | |
| 03 | Nouvelle-Aquitaine | ~400K | 1.28× | |
| 04 | Centre-Val de Loire | ~100K | 1.15× | |
| 05 | Bourgogne-Franche-Comté | ~200K | 1.14× | |
| 06 | Auvergne-Rhône-Alpes | ~400K | 1.13× | |
| 07 | Normandy | ~200K | 1.00× | |
| 08 | Hauts-de-France | ~300K | 0.95× | |
| 09 | Grand Est | ~200K | 0.85× | |
| 10 | Brittany | ~100K | 0.82× | |
| 11 | Île-de-France | ~400K | 0.73× | |
| 12 | Pays de la Loire | ~100K | 0.71× | |
| 13 | Corsica | ~10K | 0.64× |
The strongest cross-interests of the Mountain audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Joel Embiid | Sports | 210.96× | ||
| 02 | Vasaloppet | Sports | 197.71× | ||
| 03 | Joe Rogan | Sports | 91.03× | ||
| 04 | ZZ Top | Music & Radio | 81.07× | ||
| 05 | Steve Vai | Music & Radio | 71.09× | ||
| 06 | PBS | Movies & TV | 40.46× | ||
| 07 | Deep Purple | Music & Radio | 37.34× | ||
| 08 | Ringo Starr | Music & Radio | 30.73× | ||
| 09 | Travis Barker | Music & Radio | 30.18× | ||
| 10 | Van Halen | Music & Radio | 26.91× | ||
| 11 | Robert Plant | Music & Radio | 24.16× | ||
| 12 | Jim Morrison | Music & Radio | 20.00× | ||
| 13 | Supertramp | Music & Radio | 20.00× | ||
| 14 | Chris Martin | Music & Radio | 20.00× | ||
| 15 | R.E.M. | Music & Radio | 19.89× | ||
| 16 | Flightradar24 | Travel & Leisure | 18.70× | ||
| 17 | Mick Jagger | Music & Radio | 13.89× | ||
| 18 | Iggy Pop | Music & Radio | 13.31× | ||
| 19 | Kurt Cobain | Music & Radio | 12.05× | ||
| 20 | The Who | Music & Radio | 11.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.00× | |
| Community Orientation | OPEN | 1.78× | |
| Urban Lifestyle | OPEN | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.78× | |
| Need for Security | CONSERVATISM | 0.84× | |
| Risk Appetite | THRILL | 0.98× |
Mountain has an estimated audience of 3,375,331 people in France, concentrated in Auvergne-Rhône-Alpes and Île-de-France.
51.7% of Mountain fans are female, 48.3% are male, with an average age of 43.1 years.
Mountain fans show strongest brand affinity for Joel Embiid (210.96×), ZZ Top (81.07×), and Joe Rogan (91.03×) over the country average.
Mountain fans in France are most concentrated in Auvergne-Rhône-Alpes (reach ~400K), Île-de-France (reach ~400K), and Occitanie (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Mountain itself, the audience over-indexes on ZZ Top (81.07×), Joe Rogan (91.03×), PBS (40.46×), and Deep Purple (37.34×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Mountain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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