BoomTown Fair has an estimated audience of 201K people in United Kingdom.
BoomTown Fair has an estimated audience of 201K people in United Kingdom. 45.3% are female, 54.7% are male, average age 33.1. Top affinities: Cider, Dance music, Energy, Rock music, Comedy movies.
By number of fans, BoomTown Fair ranks #39 among the 637 objects in Music festival in United Kingdom — 1.5× the group median.
Its fans are 7.8 years younger than the group average of 40.9.
Women make up 45.3% of the fan base, 7.3 percentage points fewer than the group average.
Compared with the other 636 objects in Music festival, BoomTown Fair fans stand out for their interest in Chill-out music, Cider and Internet celebrity.
Interest is seasonal: June, July and August account for 62% of the year's searches, December is the quietest month.
Top affinities include Burning Man, Chill-out music, Download Festival, with strongest over-indexing on Burning Man (7.37× the country average).
Demographically, the BoomTown Fair audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
The typical BoomTown Fair fan in United Kingdom is balanced, around 33.1 years old, with strong Extroversion tendencies and a notable affinity for Burning Man.
45.3% are female, 54.7% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 45.3% |
| Male | 54.7% |
| Average age | 33.1 |
| Estimated audience size | 201K |
| Age bracket | Share | % |
|---|---|---|
| 16-24 | 33% | |
| 25-34 | 29% | |
| 35-44 | 16% | |
| 45-54 | 14% | |
| 55+ | 7% |
of the worldwide BoomTown Fair audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 72.0% |
| United States | 7.6% |
| France | 3.0% |
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Burning Man | Music & Radio | 7.37× | ||
| 02 | Chill-out music | Music & Radio | 5.84× | ||
| 03 | Download Festival | Music & Radio | 5.62× | ||
| 04 | Glastonbury Festival | Music & Radio | 4.06× | ||
| 05 | Cider | Food & Beverages | 3.28× | ||
| 06 | Internet celebrity | Internet & Social Media | 3.12× | ||
| 07 | Dance music | Music & Radio | 2.84× | ||
| 08 | Reggae | Music & Radio | 2.62× | ||
| 09 | Vintage clothing | Fashion & Accessoires | 2.06× | ||
| 10 | Barack Obama | Politics & Society | 2.04× | ||
| 11 | Energy | Home & Garden | 1.85× | ||
| 12 | Breaking news | Movies & TV | 1.72× | ||
| 13 | Nightclubs | Music & Radio | 1.69× | ||
| 14 | Fast food | Food & Beverages | 1.67× | ||
| 15 | Britney Spears | Music & Radio | 1.67× | ||
| 16 | Hip hop music | Music & Radio | 1.59× | ||
| 17 | Documentary movies | Movies & TV | 1.58× | ||
| 18 | EBay | Shopping | 1.57× | ||
| 19 | Rock music | Music & Radio | 1.54× | ||
| 20 | Comedy movies | Movies & TV | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.73× | |
| Early Adopter Mentality | POWER | 1.50× | |
| Individualism | JOY | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.56× | |
| Price Sensitivity | PREMIUM | 0.63× | |
| Need for Security | CONSERVATISM | 0.68× |
Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/gb/boomtown-fair-193762” · Methodology