A data profile of the people who buy, follow and care about Boy George in United Kingdom — modelled from more than twelve digital signal sources. Boy George has an estimated audience of 3,350,122 people in United Kingdom.
Boy George has an estimated audience of 3,350,122 people in United Kingdom. 63.4% are female, 36.6% are male, average age 51.0. Top brand affinities: The Box, Adam Ant, The Time, Nik Kershaw, Debbie Harry.
Top brand affinities include The Box, Adam Ant, The Time, with strongest over-indexing on The Box (34.65× the country average).
Demographically, the Boy George audience skews more female with an average age of 51.0, and over-indexes on personality traits such as Community Orientation, Indulgence.
The typical Boy George fan in United Kingdom is more female, around 51.0 years old, with strong Community Orientation tendencies and a notable affinity for The Box.
The key figures that characterise the Boy George profile in United Kingdom.
63.4% are female, 36.6% are male, average age 51.0.
| Metric | Value |
|---|---|
| Female | 63.4% |
| Male | 36.6% |
| Average age | 51.0 |
| Estimated audience size | 3,350,122 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 5% | |
| 30-39 | 10% | |
| 40-49 | 35% | |
| 50+ | 47% |
of the worldwide Boy George audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 52.8% |
| United Kingdom | 32.1% |
| Germany | 4.4% |
The strongest cross-interests of the Boy George audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Box | Music & Radio | 34.65× | ||
| 02 | Electronic (band) | Music & Radio | 33.64× | ||
| 03 | Alphaville (band) | Music & Radio | 30.05× | ||
| 04 | A Flock of Seagulls | Music & Radio | 29.60× | ||
| 05 | Nik Kershaw | Music & Radio | 27.57× | ||
| 06 | Adam Ant | Movies & TV | 22.95× | ||
| 07 | Howard Jones (musician) | Music & Radio | 22.76× | ||
| 08 | Kim Wilde | Music & Radio | 20.58× | ||
| 09 | Midge Ure | Music & Radio | 20.16× | ||
| 10 | Debbie Harry | Music & Radio | 17.85× | ||
| 11 | Alison Moyet | Music & Radio | 17.60× | ||
| 12 | Gary Numan | Music & Radio | 15.95× | ||
| 13 | Olivia Newton-John | Music & Radio | 14.24× | ||
| 14 | Belinda Carlisle | Fashion & Accessoires | 14.10× | ||
| 15 | Deborah Harry | Music & Radio | 14.09× | ||
| 16 | Patrick Swayze | Movies & TV | 13.78× | ||
| 17 | The Godfathers | Music & Radio | 13.00× | ||
| 18 | Bonnie Tyler | Music & Radio | 12.21× | ||
| 19 | The Time | Music & Radio | 8.68× | ||
| 20 | Ticketmaster | Travel & Leisure | 5.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.52× | |
| Indulgence | JOY | 1.40× | |
| Extroversion | THRILL | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.87× | |
| Luxury Orientation | PREMIUM | 0.96× | |
| DIY Mentality | THRILL | 1.06× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Boy George. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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