Top 50 Personal cares in United Kingdom
This curated ranking covers the 50 largest personal cares in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 187 personal cares tracked in United Kingdom, the 50 ranked here account for the largest measured audience reach. L'Oréal, Lush (company) and The Body Shop lead the list with a combined estimated audience of 9,470,275 people. Across all 50 entries the average audience size is 688,308, and the largest, L'Oréal, reaches around 3,646,051 people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each personal care, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  L'Oréal |
3,646,051 | 5.7% | Personal care | Beauty & Wellness |
| 2 |  Lush (company) |
3,275,921 | 12.8% | Personal care | Beauty & Wellness |
| 3 |  The Body Shop |
2,548,303 | 11.6% | Personal care | Beauty & Wellness |
| 4 |  Clarins |
2,167,226 | 12.3% | Personal care | Beauty & Wellness |
| 5 |  Kiehl's |
1,657,040 | 7.5% | Personal care | Beauty & Wellness |
| 6 |  La Roche-Posay |
1,570,864 | 4.4% | Personal care | Beauty & Wellness |
| 7 |  Garnier |
1,308,589 | 7.1% | Personal care | Beauty & Wellness |
| 8 |  Nivea |
1,199,447 | 5.3% | Personal care | Beauty & Wellness |
| 9 |  Dermalogica |
1,097,674 | 15.3% | Personal care | Beauty & Wellness |
| 10 |  Origins (cosmetics) |
934,400 | 7.0% | Personal care | Beauty & Wellness |
| 11 |  Bioderma |
918,621 | 5.3% | Personal care | Beauty & Wellness |
| 12 |  Aesop |
902,863 | 7.8% | Personal care | Beauty & Wellness |
| 13 |  Vichy |
875,832 | 4.3% | Personal care | Beauty & Wellness |
| 14 |  SkinCeuticals |
860,509 | 7.0% | Personal care | Beauty & Wellness |
| 15 |  Molton Brown |
802,112 | 44.8% | Personal care | Beauty & Wellness |
| 16 |  Glossier |
776,549 | 15.5% | Personal care | Beauty & Wellness |
| 17 |  L'Occitane en Provence |
722,759 | 10.8% | Personal care | Beauty & Wellness |
| 18 |  Neutrogena |
651,031 | 4.0% | Personal care | Beauty & Wellness |
| 19 |  No7 |
609,372 | 39.5% | Personal care | Beauty & Wellness |
| 20 |  Laneige |
604,712 | 5.8% | Personal care | Beauty & Wellness |
| 21 |  Vaseline |
536,999 | 4.2% | Personal care | Beauty & Wellness |
| 22 |  Cetaphil |
524,750 | 3.0% | Personal care | Beauty & Wellness |
| 23 |  Eucerin |
482,060 | 3.5% | Personal care | Beauty & Wellness |
| 24 |  Johnson & Johnson |
473,225 | 3.8% | Personal care | Beauty & Wellness |
| 25 |  Tiger Balm |
377,882 | 9.7% | Personal care | Beauty & Wellness |
| 26 |  Paula's Choice |
337,201 | 8.8% | Personal care | Beauty & Wellness |
| 27 |  Veet |
325,240 | 13.9% | Personal care | Beauty & Wellness |
| 28 |  Pond's |
313,085 | 3.8% | Personal care | Beauty & Wellness |
| 29 |  Shu Uemura |
310,318 | 8.3% | Personal care | Beauty & Wellness |
| 30 |  Skin Food |
258,890 | 57.8% | Personal care | Beauty & Wellness |
| 31 |  Forest Essentials |
236,792 | 15.0% | Personal care | Beauty & Wellness |
| 32 |  Tampax |
216,837 | 6.4% | Personal care | Beauty & Wellness |
| 33 |  Mum (deodorant) |
210,130 | 6.6% | Personal care | Beauty & Wellness |
| 34 |  aveeno |
208,673 | 7.3% | Personal care | Beauty & Wellness |
| 35 |  DoTerra |
207,869 | 2.2% | Personal care | Beauty & Wellness |
| 36 |  Elizabeth Arden |
195,161 | 11.0% | Personal care | Beauty & Wellness |
| 37 |  Tatcha |
190,643 | 8.0% | Personal care | Beauty & Wellness |
| 38 |  Axe (brand) |
189,320 | 4.3% | Personal care | Beauty & Wellness |
| 39 |  Weleda |
187,459 | 4.5% | Personal care | Beauty & Wellness |
| 40 |  Aquaphor |
180,429 | 3.4% | Personal care | Beauty & Wellness |
| 41 |  Kimberly-Clark |
171,271 | 4.4% | Personal care | Beauty & Wellness |
| 42 |  LUSH Cosmetics |
160,933 | 13.8% | Personal care | Beauty & Wellness |
| 43 |  Innisfree (cosmetics brand) |
155,742 | 2.3% | Personal care | Beauty & Wellness |
| 44 |  murad |
153,343 | 7.7% | Personal care | Beauty & Wellness |
| 45 |  Sisley |
129,010 | 5.0% | Personal care | Beauty & Wellness |
| 46 |  Squatch |
125,868 | 4.6% | Personal care | Beauty & Wellness |
| 47 |  Clearasil |
123,420 | 17.4% | Personal care | Beauty & Wellness |
| 48 |  Kotex |
106,790 | 3.7% | Personal care | Beauty & Wellness |
| 49 |  Pixi |
98,726 | 0.2% | Personal care | Beauty & Wellness |
| 50 |  Kleenex |
97,474 | 6.9% | Personal care | Beauty & Wellness |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each personal care by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest personal care in United Kingdom?
L'Oréal currently leads with an estimated audience of 3,646,051 people in United Kingdom.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across United Kingdom. Lists below 5 entries are not published. See methodology for full details.