Top 50 Personal cares in India
This curated ranking covers the 50 largest personal cares in India, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 164 personal cares tracked in India, the 50 ranked here account for the largest measured audience reach. L'Oréal, The Body Shop and Cetaphil lead the list with a combined estimated audience of 10,952,900 people. Across all 50 entries the average audience size is 665,533, and the largest, L'Oréal, reaches around 4,298,321 people in India. Audience size is the estimated number of unique people in India who actively engage with each personal care, derived from search demand signals. Rankings reflect search-behavior signals collected across India and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  L'Oréal |
4,298,321 | 6.8% | Personal care | Beauty & Wellness |
| 2 |  The Body Shop |
3,442,815 | 15.6% | Personal care | Beauty & Wellness |
| 3 |  Cetaphil |
3,211,764 | 18.2% | Personal care | Beauty & Wellness |
| 4 |  Garnier |
2,730,188 | 14.9% | Personal care | Beauty & Wellness |
| 5 |  Pond's |
2,413,086 | 29.1% | Personal care | Beauty & Wellness |
| 6 |  Innisfree (cosmetics brand) |
1,865,181 | 27.3% | Personal care | Beauty & Wellness |
| 7 |  Vaseline |
1,655,676 | 13.0% | Personal care | Beauty & Wellness |
| 8 |  Nivea |
1,572,347 | 7.0% | Personal care | Beauty & Wellness |
| 9 |  Laneige |
1,528,660 | 14.7% | Personal care | Beauty & Wellness |
| 10 |  Neutrogena |
1,164,366 | 7.2% | Personal care | Beauty & Wellness |
| 11 |  Johnson & Johnson |
1,106,912 | 8.8% | Personal care | Beauty & Wellness |
| 12 |  Forest Essentials |
1,044,781 | 66.2% | Personal care | Beauty & Wellness |
| 13 |  Sebamed |
597,607 | 27.3% | Personal care | Beauty & Wellness |
| 14 |  La Roche-Posay |
537,458 | 1.5% | Personal care | Beauty & Wellness |
| 15 |  Origins (cosmetics) |
503,970 | 3.8% | Personal care | Beauty & Wellness |
| 16 |  Bioderma |
479,826 | 2.8% | Personal care | Beauty & Wellness |
| 17 |  Dove (toiletries) |
409,547 | 11.5% | Personal care | Beauty & Wellness |
| 18 |  Stayfree |
400,434 | 44.5% | Personal care | Beauty & Wellness |
| 19 |  Lush (company) |
379,348 | 1.5% | Personal care | Beauty & Wellness |
| 20 |  Dermalogica |
361,776 | 5.0% | Personal care | Beauty & Wellness |
| 21 |  Tiger Balm |
327,378 | 8.4% | Personal care | Beauty & Wellness |
| 22 |  Veet |
311,656 | 13.3% | Personal care | Beauty & Wellness |
| 23 |  SkinCeuticals |
254,362 | 2.1% | Personal care | Beauty & Wellness |
| 24 |  Always (brand) |
253,174 | 8.7% | Personal care | Beauty & Wellness |
| 25 |  Clarins |
226,915 | 1.3% | Personal care | Beauty & Wellness |
| 26 |  Axe (brand) |
188,191 | 4.3% | Personal care | Beauty & Wellness |
| 27 |  Pixi |
179,332 | 0.3% | Personal care | Beauty & Wellness |
| 28 |  Dial (soap) |
148,812 | 12.1% | Personal care | Beauty & Wellness |
| 29 |  aveeno |
117,792 | 4.1% | Personal care | Beauty & Wellness |
| 30 |  Tampax |
114,112 | 3.4% | Personal care | Beauty & Wellness |
| 31 |  murad |
113,518 | 5.7% | Personal care | Beauty & Wellness |
| 32 |  Kimberly-Clark |
111,703 | 2.9% | Personal care | Beauty & Wellness |
| 33 |  Kotex |
103,312 | 3.6% | Personal care | Beauty & Wellness |
| 34 |  Avon Products |
102,815 | 9.6% | Personal care | Beauty & Wellness |
| 35 |  Eucerin |
102,185 | 0.7% | Personal care | Beauty & Wellness |
| 36 |  Aesop |
98,301 | 0.8% | Personal care | Beauty & Wellness |
| 37 |  Paula's Choice |
94,568 | 2.5% | Personal care | Beauty & Wellness |
| 38 |  No7 |
78,043 | 5.1% | Personal care | Beauty & Wellness |
| 39 |  Aquaphor |
75,432 | 1.4% | Personal care | Beauty & Wellness |
| 40 |  Glossier |
70,641 | 1.4% | Personal care | Beauty & Wellness |
| 41 |  Nu Skin Enterprises |
60,038 | 4.2% | Personal care | Beauty & Wellness |
| 42 |  Tony Moly |
58,457 | 4.9% | Personal care | Beauty & Wellness |
| 43 |  Carefree (feminine hygiene) |
57,133 | 15.8% | Personal care | Beauty & Wellness |
| 44 |  Rituals Cosmetics |
55,254 | 18.1% | Personal care | Beauty & Wellness |
| 45 |  Tatcha |
54,408 | 2.3% | Personal care | Beauty & Wellness |
| 46 |  Holika |
54,198 | 22.9% | Personal care | Beauty & Wellness |
| 47 |  The Honest Company |
52,881 | 60.4% | Personal care | Beauty & Wellness |
| 48 |  DoTerra |
39,443 | 0.4% | Personal care | Beauty & Wellness |
| 49 |  Dr.Jart+ |
36,797 | 5.1% | Personal care | Beauty & Wellness |
| 50 |  100% Pure |
31,776 | 6.9% | Personal care | Beauty & Wellness |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across India and ranks each personal care by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest personal care in India?
L'Oréal currently leads with an estimated audience of 4,298,321 people in India.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across India. Lists below 5 entries are not published. See methodology for full details.