Rascasse Audience Intelligence

Beauty & Wellness audiences in India

The strongest Beauty & Wellness audiences in India, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Beauty & Wellness audiences ranked 21categories in India 2026data year
Section 01

Top Beauty & Wellness audiences

The strongest Beauty & Wellness audiences in India, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Beauty & Wellness in India — full ranking

  1. Beauty38.4M
  2. Cosmetics28M
  3. Hair products20M
  4. Beauty salons15.7M
  5. Skin12.6M
  6. Spas12.5M
  7. Hairstyle11.4M
  8. Hair care11.1M
  9. Skin care10.5M
  10. Fragrances9.6M
  11. Hygiene8.1M
  12. Romance (love)7.6M
  13. Hair follicle5.5M
  14. Shampoo5.5M
  15. Make-up artist5.5M
  16. Smile5.3M
  17. Natural skin care5.1M
  18. Cosmetology5.1M
  19. Facial4.9M
  20. Comb4.7M
  21. Anti-aging cream4.4M
  22. Sunscreen4.2M
  23. Hair conditioner4.1M
  24. Health And Beauty4M
  25. L'Oréal3.9M
  26. Cleanser3.9M
  27. Lipstick3.7M
  28. Makeup Tutorials3.7M
  29. Beauty & Fashion3.5M
  30. Hair coloring3.4M
  31. Ageing3.2M
  32. The Body Shop3.2M
  33. Body art3.1M
  34. Hair straightening3.1M
  35. Foundation (cosmetics)3.1M
  36. Soap3M
  37. Eye liner2.9M
  38. Manicure2.9M
  39. Beauty pageant2.8M
  40. Eyelash2.8M
  41. Pedicure2.8M
  42. Wig2.8M
  43. Keratin2.8M
  44. Nail art2.7M
  45. Garnier2.7M
  46. Concealer2.7M
  47. BB cream2.7M
  48. Hair Cuttery2.6M
  49. Eye shadow2.6M
  50. Eyebrow2.5M