How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 76 | TTurin International Book Fair | 964k | 98.3% | 47.6 | 66.7% | |
| 77 | SSmash (tennis) | 948k | 13.9% | 34.7 | 44.4% | Tennis |
| 78 | NNASCAR | 934k | 2.4% | 34.5 | 28.7% | Motorsport |
| 79 | FFINA World Aquatics Championships | 892k | 29.9% | 43.8 | 44.1% | Swimming |
| 80 | FFestivalbar | 889k | 97.9% | 41.9 | 52.5% | Music festival |
| 81 | TTerra Wortmann Open | 877k | 33.0% | 43.1 | 27.0% | Tennis |
| 82 | NNational Women's Soccer League | 876k | 3.6% | 39.9 | 52.8% | Soccer |
| 83 | RRugby World Cup | 823k | 4.7% | 40.0 | 53.4% | Rugby |
| 84 | 224 Hours of Le Mans | 797k | 7.1% | 37.1 | 18.1% | Motorsport |
| 85 | IIAAF World Championships in Athletics | 786k | 10.1% | 36.9 | 29.7% | Track and field |
| 86 | LLollapalooza | 775k | 3.0% | 33.4 | 52.3% | Music festival |
| 87 | SSuper Bowl | 772k | 1.3% | 29.3 | 30.7% | American football |
| 88 | IItalian Open (tennis) | 759k | 7.8% | 37.5 | 42.5% | Tennis |
| 89 | SSpartan race | 752k | 6.2% | 37.1 | 36.4% | Track and field |
| 90 | FFestival dell'Oriente | 715k | 99.9% | 38.2 | 75.8% | Music festival |
| 91 | EEid al-Fitr | 708k | 3.1% | 42.8 | 56.9% | |
| 92 | NNobel Prize in Literature | 708k | 18.4% | 45.4 | 61.2% | |
| 93 | AAcademy Award for Best Actor | 688k | 6.7% | 40.1 | 61.6% | Award |
| 94 | AATP Wien | 677k | 47.2% | 43.2 | 28.3% | Tennis |
| 95 | WWWE SmackDown | 677k | 3.5% | 34.9 | 17.5% | Wrestling |
| 96 | AArtigiano in Fiera | 668k | 96.4% | 44.4 | 57.9% | |
| 97 | Mmutua madrid open | 660k | 33.0% | 41.3 | 48.0% | Tennis |
| 98 | QQueen's Club Championships | 650k | 47.1% | — | — | |
| 99 | MMr. Olympia | 648k | 6.1% | 34.1 | 38.7% | Martial art |
| 100 | FFIFA Women's World Cup | 644k | 11.9% | 35.8 | 27.0% | Soccer |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular events compiled?
Rascasse aggregates anonymized search-behavior signals across Italy and ranks each event by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest event in Italy?
Serie A currently leads with an estimated audience of 44M people in Italy.