Top list · Italy

Top 100 TV Channels in Italy

This curated ranking covers the 100 largest tv channels in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.4k tv channels tracked in Italy, the 100 ranked here account for the largest measured audience reach. Netflix, RAI and RaiPlay lead the list with a combined estimated audience of 33M people. Across all 100 entries the average audience size is 1.6M, and the largest, Netflix, reaches around 12M people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each tv channel, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 TG3 1.3M 43.1 47.8%
27 Sky Sport 1.2M 40.3 0.0%
28 Telethon 1.2M 49.6 75.3%
29 E! (Europe) 1.2M 26.0 90.6%
30 Nickelodeon 1.2M 33.9 57.9%
31 TV8 (Turkey) 1.2M 43.6 54.3%
32 Sky Go 1.2M 41.2 26.6% Pay TV
33 TLC (TV network) 1.1M 38.3 53.6%
34 SuperTennis 1.1M 38.3 12.8%
35 Top Calcio 24 1.1M 37.9 40.0%
36 Witty TV 955k 44.2 55.6% TV / music streaming
37 ESPN 943k 31.2 30.7%
38 Disney Channel 929k 35.9 68.5%
39 RMC Sport 919k 43.1 39.5%
40 Cocomelon 910k 39.5 54.9%
41 TG1 905k 42.6 61.7% TV series
42 CBS Sports 863k 34.8 39.7%
43 NBC News 826k 39.7 60.3%
44 BBC 817k 37.7 45.4%
45 Discovery+ 762k 39.6 45.7%
46 Cielo TV 761k 39.5 57.6%
47 Hulu 732k 35.0 55.2% TV / music streaming
48 Rakuten TV 720k 39.6 46.2% TV / music streaming
49 SuperTennis TV 679k 44.1 20.7%
50 Giallo (TV channel) 677k 46.1 61.5%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each tv channel by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest tv channel in Italy?

Netflix currently leads with an estimated audience of 12M people in Italy.

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