Top 50 Entertainments in Japan
This curated ranking covers the 50 largest entertainments in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 76 entertainments tracked in Japan, the 50 ranked here account for the largest measured audience reach. Apple, Sony and Panasonic lead the list with a combined estimated audience of 25,765,691 people. Across all 50 entries the average audience size is 1,005,718, and the largest, Apple, reaches around 17,374,871 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each entertainment, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Apple |
17,374,871 | 8.0% | Entertainment | Technology & Electronics |
| 2 |  Sony |
4,392,572 | 8.8% | Entertainment | Technology & Electronics |
| 3 |  Panasonic |
3,998,248 | 16.8% | Entertainment | Technology & Electronics |
| 4 |  Yamaha Corporation |
3,001,560 | 8.4% | Entertainment | Technology & Electronics |
| 5 |  Samsung |
2,462,440 | 1.3% | Entertainment | Technology & Electronics |
| 6 |  JBL |
2,265,970 | 7.4% | Entertainment | Technology & Electronics |
| 7 |  Chromecast |
2,221,689 | 10.6% | Entertainment | Technology & Electronics |
| 8 |  Bose Corporation |
1,566,082 | 10.7% | Entertainment | Technology & Electronics |
| 9 |  Beats Electronics |
1,524,017 | 9.1% | Entertainment | Technology & Electronics |
| 10 |  TDK |
1,149,628 | 14.1% | Entertainment | Technology & Electronics |
| 11 |  Audio-Technica |
872,347 | 15.2% | Entertainment | Technology & Electronics |
| 12 |  Sennheiser |
865,586 | 9.4% | Entertainment | Technology & Electronics |
| 13 |  Native Instruments |
603,676 | 8.2% | Entertainment | Technology & Electronics |
| 14 |  TCL Corporation |
593,988 | 4.9% | Entertainment | Technology & Electronics |
| 15 |  Bowers & Wilkins |
546,696 | 8.8% | Entertainment | Technology & Electronics |
| 16 |  Bang & Olufsen |
451,322 | 7.1% | Entertainment | Technology & Electronics |
| 17 |  Mitsubishi Electric |
435,768 | 15.5% | Entertainment | Technology & Electronics |
| 18 |  Wacom |
433,945 | 14.4% | Entertainment | Technology & Electronics |
| 19 |  Denon |
420,698 | 15.5% | Entertainment | Technology & Electronics |
| 20 |  Harman Kardon |
382,486 | 6.3% | Entertainment | Technology & Electronics |
| 21 |  Jabra (headset) |
382,203 | 9.5% | Entertainment | Technology & Electronics |
| 22 |  Shure |
381,717 | 3.7% | Entertainment | Technology & Electronics |
| 23 |  Kenwood Corporation |
360,240 | 13.0% | Entertainment | Technology & Electronics |
| 24 |  Sonos |
358,853 | 4.0% | Entertainment | Technology & Electronics |
| 25 |  Schneider Electric |
357,354 | 3.5% | Entertainment | Technology & Electronics |
| 26 |  JVC |
311,417 | 9.7% | Entertainment | Technology & Electronics |
| 27 |  Skullcandy |
298,860 | 5.0% | Entertainment | Technology & Electronics |
| 28 |  Pioneer Corporation |
273,466 | 3.8% | Entertainment | Technology & Electronics |
| 29 |  pioneer dj |
263,150 | 9.1% | Entertainment | Technology & Electronics |
| 30 |  Technics (brand) |
223,158 | 11.6% | Entertainment | Technology & Electronics |
| 31 |  Hisense |
180,978 | 2.4% | Entertainment | Technology & Electronics |
| 32 |  Bravia (brand) |
150,566 | 19.0% | Entertainment | Technology & Electronics |
| 33 |  Klipsch Audio Technologies |
139,672 | 5.3% | Entertainment | Technology & Electronics |
| 34 |  Marantz |
137,692 | 11.1% | Entertainment | Technology & Electronics |
| 35 |  Focal |
114,432 | 9.5% | Entertainment | Technology & Electronics |
| 36 |  Behringer |
91,709 | 4.9% | Entertainment | Technology & Electronics |
| 37 |  VAP (company) |
83,229 | 6.5% | Entertainment | Technology & Electronics |
| 38 |  Ultimate Ears |
78,215 | 6.4% | Entertainment | Technology & Electronics |
| 39 |  Sony BRAVIA |
70,659 | 11.8% | Entertainment | Technology & Electronics |
| 40 |  Beyerdynamic |
66,419 | 4.4% | Entertainment | Technology & Electronics |
| 41 |  Plantronics |
61,242 | 7.1% | Entertainment | Technology & Electronics |
| 42 |  TomTom |
55,673 | 1.4% | Entertainment | Technology & Electronics |
| 43 |  McIntosh Laboratory |
49,714 | 6.8% | Entertainment | Technology & Electronics |
| 44 |  Devialet |
45,455 | 3.8% | Entertainment | Technology & Electronics |
| 45 |  Aaron's |
40,478 | 0.8% | Entertainment | Technology & Electronics |
| 46 |  Ortofon |
39,926 | 16.1% | Entertainment | Technology & Electronics |
| 47 |  Dynaudio |
36,824 | 8.5% | Entertainment | Technology & Electronics |
| 48 |  Cambridge Audio |
29,814 | 4.9% | Entertainment | Technology & Electronics |
| 49 |  Jawbone (company) |
20,570 | 2.6% | Entertainment | Technology & Electronics |
| 50 |  Naim Audio |
18,636 | 7.8% | Entertainment | Technology & Electronics |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Japan and ranks each entertainment by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest entertainment in Japan?
Apple currently leads with an estimated audience of 17,374,871 people in Japan.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Japan. Lists below 5 entries are not published. See methodology for full details.