Top 50 Novels in Japan

This curated ranking covers the 50 largest novels in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 220 novels tracked in Japan, the 50 ranked here account for the largest measured audience reach. Don Quixote, Healthy food and White wedding lead the list with a combined estimated audience of 43,094,264 people. Across all 50 entries the average audience size is 1,006,262, and the largest, Don Quixote, reaches around 29,861,235 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each novel, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.

Ranking

Rank	Name	Audience size	Country share	Subtype	Category
1	Don Quixote	29,861,235	67.9%	Novel	Literature
2	Healthy food	8,399,204	10.3%	Novel	Health
3	White wedding	4,833,825	33.4%	Novel	Kids & Family
4	Winnie-the-Pooh	3,124,714	23.4%	Novel	Kids & Family
5	Roller skates	595,985	5.7%	Novel	Sports
6	First Epistle to the Thessalonians	281,896	0.9%	Novel	Politics & Society
7	Yoga Sutras of Patanjali	251,480	4.2%	Novel	Politics & Society
8	Jurassic Park (novel)	199,977	1.1%	Novel	Literature
9	Metamorphoses	192,139	4.6%	Novel	Literature
10	Divergent (novel)	172,552	1.9%	Novel	Literature
11	A Christmas Carol	150,510	4.1%	Novel	Literature
12	Book of Revelation	143,259	1.1%	Novel	Politics & Society
13	Gossip Girl (novel series)	129,635	1.2%	Novel	Literature
14	The Wonderful Wizard of Oz	126,474	9.3%	Novel	Movies & TV
15	Barracuda	116,014	3.7%	Novel	Pets & Animals
16	Prime time	100,914	0.9%	Novel	Movies & TV
17	Anne of Green Gables	97,082	3.6%	Novel	Literature
18	The Godfather (novel)	91,582	0.8%	Novel	Literature
19	Book Lovers	71,392	6.2%	Novel	Literature
20	Labour law	70,188	0.7%	Novel	Politics & Society
21	Will and testament	68,261	0.8%	Novel	Politics & Society
22	Hush, Hush	67,148	20.2%	Novel	Literature
23	The Alchemist (novel)	63,980	1.6%	Novel	Literature
24	The War of the Worlds	60,670	0.9%	Novel	Movies & TV
25	All Quiet on the Western Front	60,004	1.5%	Novel	Literature
26	Consumer behaviour	56,200	4.0%	Novel	Business & Career
27	Trade Me	55,662	0.6%	Novel	Literature
28	The Very Hungry Caterpillar	55,194	3.1%	Novel	Literature
29	Wage labour	53,798	3.5%	Novel	Business & Career
30	Old Testament	51,615	0.4%	Novel	Politics & Society
31	Loophole	48,051	2.7%	Novel	Arts & Culture
32	Gospel of Mark	44,327	0.6%	Novel	Politics & Society
33	Adrenaline Junkies	43,571	13.8%	Novel	Sports
34	The Count of Monte Cristo	42,809	0.4%	Novel	Literature
35	Healthy Recipes	40,601	0.3%	Novel	Food & Beverages
36	Jane Eyre	40,269	1.3%	Novel	Literature
37	Manga! Manga! The World of Japanese Comics	40,015	58.8%	Novel	Literature
38	Botox	39,284	0.8%	Novel	Beauty & Wellness
39	Bluebeard	38,521	6.0%	Novel	Literature
40	Of Mice and Men	37,036	1.4%	Novel	Literature
41	The Old Man and the Sea	34,951	2.9%	Novel	Literature
42	Lord of the Flies	33,816	1.4%	Novel	Literature
43	Imperialism	31,579	3.3%	Novel	Politics & Society
44	Hansel and Gretel	31,202	2.0%	Novel	Literature
45	Oliver Twist	30,539	1.1%	Novel	Literature
46	The Call of the Wild	28,902	2.0%	Novel	Literature
47	Charlotte's Web	26,871	1.5%	Novel	Literature
48	Star Wars: The Force Awakens	26,411	0.4%	Novel	Movies & TV
49	Bhagavad Gita	26,233	0.8%	Novel	Politics & Society
50	Gulliver's Travels	25,534	2.5%	Novel	Literature