Top 21 Personal finances in Japan
This curated ranking covers the 21 largest personal finances in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. PayPal, Funding Circle and Wero lead the list with a combined estimated audience of 830,896 people. Across all 21 entries the average audience size is 40,387, and the largest, PayPal, reaches around 818,533 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each personal finance, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  PayPal |
818,533 | 2.4% | Personal finance | Business & Career |
| 2 |  Funding Circle |
7,435 | 1.5% | Personal finance | Business & Career |
| 3 |  Wero |
4,928 | 0.2% | Personal finance | Business & Career |
| 4 |  MasterCard Visa |
4,073 | 5.9% | Personal finance | Business & Career |
| 5 |  Kickstarter |
2,734 | 0.0% | Personal finance | Business & Career |
| 6 |  finanzen.net |
2,349 | 0.1% | Personal finance | Business & Career |
| 7 |  PNC Financial Services |
1,759 | 0.3% | Personal finance | Business & Career |
| 8 |  Indiegogo |
1,725 | 0.1% | Personal finance | Business & Career |
| 9 |  GoFundMe |
1,195 | 0.0% | Personal finance | Business & Career |
| 10 |  DEVK |
676 | 0.1% | Personal finance | Business & Career |
| 11 |  Deutsche Vermögensberatung |
447 | 0.1% | Personal finance | Business & Career |
| 12 |  Visa Debit |
410 | 0.1% | Personal finance | Business & Career |
| 13 |  Schwäbisch Hall |
396 | 0.1% | Personal finance | Business & Career |
| 14 |  Maestro (debit card) |
374 | 0.0% | Personal finance | Business & Career |
| 15 |  Wüstenrot |
287 | 0.0% | Personal finance | Business & Career |
| 16 |  Companisto |
258 | 0.2% | Personal finance | Business & Career |
| 17 |  LearnVest |
169 | 9.9% | Personal finance | Business & Career |
| 18 |  Visa Cash |
137 | 1.8% | Personal finance | Business & Career |
| 19 |  Visa Electron |
105 | 0.0% | Personal finance | Business & Career |
| 20 |  Kabbage |
90 | 0.0% | Personal finance | Business & Career |
| 21 |  Mint.com |
54 | 0.0% | Personal finance | Business & Career |
Frequently asked questions
How is this Top 21 list compiled?
Rascasse aggregates anonymized search-behavior signals across Japan and ranks each personal finance by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest personal finance in Japan?
PayPal currently leads with an estimated audience of 818,533 people in Japan.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Japan. Lists below 5 entries are not published. See methodology for full details.