Top 50 Hairs in South Korea
This curated ranking covers the 50 largest hairs in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 51 hairs tracked in South Korea, the 50 ranked here account for the largest measured audience reach. Hair products, Shampoo and Hair iron lead the list with a combined estimated audience of 9,659,281 people. Across all 50 entries the average audience size is 572,191, and the largest, Hair products, reaches around 3,993,591 people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each hair, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Hair products |
3,993,591 | 0.9% | Hair | Beauty & Wellness |
| 2 |  Shampoo |
3,118,968 | 1.7% | Hair | Beauty & Wellness |
| 3 |  Hair iron |
2,546,722 | 2.5% | Hair | Beauty & Wellness |
| 4 |  Hair coloring |
2,281,955 | 1.5% | Hair | Beauty & Wellness |
| 5 |  Hair dryer |
2,276,761 | 2.2% | Hair | Beauty & Wellness |
| 6 |  Hair conditioner |
2,244,938 | 1.7% | Hair | Beauty & Wellness |
| 7 |  Hair straightening |
2,103,766 | 1.8% | Hair | Beauty & Wellness |
| 8 |  Keratin |
2,022,584 | 1.9% | Hair | Beauty & Wellness |
| 9 |  Hairbrush |
1,872,280 | 2.2% | Hair | Beauty & Wellness |
| 10 |  Hair care |
1,868,503 | 0.8% | Hair | Beauty & Wellness |
| 11 |  Hair follicle |
1,157,256 | 1.2% | Hair | Beauty & Wellness |
| 12 |  Management of hair loss |
419,537 | 5.0% | Hair | Beauty & Wellness |
| 13 |  Hair spray |
336,600 | 2.4% | Hair | Beauty & Wellness |
| 14 |  Human hair color |
323,203 | 0.6% | Hair | Beauty & Wellness |
| 15 |  Hair serum |
295,222 | 1.6% | Hair | Beauty & Wellness |
| 16 |  Bleach |
216,085 | 0.9% | Hair | Home & Garden |
| 17 |  Brown hair |
164,530 | 1.1% | Hair | Beauty & Wellness |
| 18 |  Hair colorist |
152,935 | 0.6% | Hair | Beauty & Wellness |
| 19 |  Hair tattoo |
127,722 | 1.9% | Hair | Beauty & Wellness |
| 20 |  Hair roller |
118,329 | 6.8% | Hair | Beauty & Wellness |
| 21 |  Blond |
104,734 | 0.3% | Hair | Beauty & Wellness |
| 22 |  Crest (toothpaste) |
95,979 | 1.1% | Hair | Beauty & Wellness |
| 23 |  Brush |
89,619 | 0.3% | Hair | Beauty & Wellness |
| 24 |  Hair tutorials |
86,636 | 0.4% | Hair | Beauty & Wellness |
| 25 |  Red hair |
83,899 | 0.5% | Hair | Beauty & Wellness |
| 26 |  Comb |
74,507 | 0.3% | Hair | Beauty & Wellness |
| 27 |  Hair gel |
67,095 | 0.6% | Hair | Beauty & Wellness |
| 28 |  Hair wax |
66,128 | 0.7% | Hair | Beauty & Wellness |
| 29 |  Ombre |
60,464 | 0.7% | Hair | Beauty & Wellness |
| 30 |  Hair keratin |
41,422 | 1.3% | Hair | Beauty & Wellness |
| 31 |  Hydrogen peroxide |
36,273 | 0.7% | Hair | Beauty & Wellness |
| 32 |  Barber chair |
26,965 | 0.4% | Hair | Beauty & Wellness |
| 33 |  Blade |
25,578 | 0.3% | Hair | Beauty & Wellness |
| 34 |  Hair washing |
19,553 | 1.8% | Hair | Beauty & Wellness |
| 35 |  Dry shampoo |
18,686 | 1.9% | Hair | Beauty & Wellness |
| 36 |  Mobile Hairdresser |
17,871 | 0.9% | Hair | Beauty & Wellness |
| 37 |  Afro-textured hair |
17,408 | 0.1% | Hair | Beauty & Wellness |
| 38 |  Brazilian Blowout |
13,829 | 0.7% | Hair | Beauty & Wellness |
| 39 |  Conditioner (chemistry) |
11,492 | 0.6% | Hair | Beauty & Wellness |
| 40 |  Cornrows |
3,829 | 0.4% | Hair | Beauty & Wellness |
| 41 |  Trichology |
1,636 | 0.1% | Hair | Beauty & Wellness |
| 42 |  Sea spray |
1,191 | 0.1% | Hair | Beauty & Wellness |
| 43 |  Hair mousse |
1,126 | 0.1% | Hair | Beauty & Wellness |
| 44 |  Hot comb |
1,095 | 0.7% | Hair | Beauty & Wellness |
| 45 |  Relaxer |
424 | 0.1% | Hair | Beauty & Wellness |
| 46 |  Hair Stylists |
266 | 0.0% | Hair | Beauty & Wellness |
| 47 |  Cabelos |
130 | 0.0% | Hair | Beauty & Wellness |
| 48 |  Hair-cutting shears |
96 | 0.0% | Hair | Beauty & Wellness |
| 49 |  World Beard and Moustache Championships |
82 | 0.1% | Hair | Beauty & Wellness |
| 50 |  Trim (sewing) |
54 | 0.0% | Hair | Beauty & Wellness |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across South Korea and ranks each hair by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest hair in South Korea?
Hair products currently leads with an estimated audience of 3,993,591 people in South Korea.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across South Korea. Lists below 5 entries are not published. See methodology for full details.