A data profile of the people who buy, follow and care about Acting in Malaysia — modelled from more than twelve digital signal sources. Acting has an estimated audience of 2,297,078 people in Malaysia.
The average Acting fan in Malaysia is 36.8 years old, balanced, and lives primarily in Selangor.
The audience is concentrated in Selangor, Kuala Lumpur, Johor.
Top brand affinities include Broadway theatre, Michael Gambon, BSN, with strongest over-indexing on Broadway theatre (24.3× the country average).
Demographically, the Acting audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Travelling, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Acting fan in Malaysia is balanced, around 36.8 years old, with strong Travelling tendencies and a notable affinity for Broadway theatre.
The key figures that characterise the Acting profile in Malaysia.
50.9% are female, 49.1% are male, average age 36.8.
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 36.8 |
| Estimated audience size | 2,297,078 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 27% | |
| 30-39 | 22% | |
| 40-49 | 17% | |
| 50+ | 14% |
of the worldwide Acting audience comes from Malaysia.
| Country | Share |
|---|---|
| United States | 19.0% |
| Japan | 7.4% |
| India | 6.3% |
Where the Acting audience in Malaysia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kuala Lumpur | ~600K | 1.54× | |
| 02 | Selangor | ~900K | 1.41× | |
| 03 | Johor | ~400K | 1.28× | |
| 04 | Perak | ~200K | 1.20× | |
| 05 | Penang | ~200K | 1.16× | |
| 06 | Sarawak | ~200K | 1.10× | |
| 07 | Sabah | ~200K | 1.06× | |
| 08 | Negeri Sembilan | ~100K | 1.05× | |
| 09 | Kedah | ~100K | 0.97× | |
| 10 | Labuan | ~20K | 0.95× | |
| 11 | Perlis | ~30K | 0.93× | |
| 12 | Pahang | ~100K | 0.92× | |
| 13 | Malacca | ~80K | 0.92× | |
| 14 | Putrajaya | ~10K | 0.91× | |
| 15 | Kelantan | ~100K | 0.89× | |
| 16 | Terengganu | ~90K | 0.88× |
The strongest cross-interests of the Acting audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Michael Gambon | Movies & TV | 38.43× | ||
| 02 | Robbie Coltrane | Movies & TV | 35.03× | ||
| 03 | Sufi poetry | Literature | 29.57× | ||
| 04 | Norwegian language | Politics & Society | 27.85× | ||
| 05 | The Hobbit | Movies & TV | 25.07× | ||
| 06 | Broadway theatre | Travel & Leisure | 24.30× | ||
| 07 | Harry Potter and the Prisoner of Azkaban (film) | Movies & TV | 21.74× | ||
| 08 | Online art gallery | Arts & Culture | 19.75× | ||
| 09 | LGBT culture | Politics & Society | 14.21× | ||
| 10 | Attitude (magazine) | Home & Garden | 13.37× | ||
| 11 | Khan Academy | Business & Career | 11.42× | ||
| 12 | Bleach (anime) | Movies & TV | 10.89× | ||
| 13 | True crime | Movies & TV | 9.94× | ||
| 14 | Breaking Bad | Movies & TV | 8.56× | ||
| 15 | Contemporary romance | Literature | 6.42× | ||
| 16 | Screenwriting | Literature | 5.40× | ||
| 17 | Forex Factory | Business & Career | 3.98× | ||
| 18 | Creative Commons | Technology & Electronics | 2.57× | ||
| 19 | Erlang (programming language) | Technology & Electronics | 1.93× | ||
| 20 | BSN | Health | 1.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.81× | |
| Patriotism | CONSERVATISM | 1.79× | |
| Early Adopter Mentality | POWER | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.73× | |
| Spirituality | BALANCE | 0.75× | |
| Need for Security | CONSERVATISM | 0.88× |
Acting has an estimated audience of 2,297,078 people in Malaysia, concentrated in Selangor and Kuala Lumpur.
50.9% of Acting fans are female, 49.1% are male, with an average age of 36.8 years.
Acting fans show strongest brand affinity for Broadway theatre (24.3×), Michael Gambon (38.43×), and BSN (1.84×) over the country average.
Acting fans in Malaysia are most concentrated in Selangor (reach ~900K), Kuala Lumpur (reach ~600K), and Johor (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Acting itself, the audience over-indexes on Michael Gambon (38.43×), BSN (1.84×), The Hobbit (25.07×), and Attitude (magazine) (13.37×) compared to the Malaysia average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Malaysia who actively search for Acting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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