A data profile of the people who buy, follow and care about Extreme sport in Poland — modelled from more than twelve digital signal sources. Extreme sport has an estimated audience of 1,485,691 people in Poland.
Extreme sport has an estimated audience of 1,485,691 people in Poland. 37.8% are female, 62.2% are male, average age 39.7. Top brand affinities: FC Barcelona, Lech Poznań, Motor vehicle, Wisła Kraków, Adventure.
Top brand affinities include FC Barcelona, Lech Poznań, Motor vehicle, with strongest over-indexing on FC Barcelona (1.69× the country average).
Demographically, the Extreme sport audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Healthy Lifestyle, Social Media Usage.
The typical Extreme sport fan in Poland is more male, around 39.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for FC Barcelona.
The key figures that characterise the Extreme sport profile in Poland.
37.8% are female, 62.2% are male, average age 39.7.
| Metric | Value |
|---|---|
| Female | 37.8% |
| Male | 62.2% |
| Average age | 39.7 |
| Estimated audience size | 1,485,691 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 21% | |
| 30-39 | 23% | |
| 40-49 | 19% | |
| 50+ | 21% |
of the worldwide Extreme sport audience comes from Poland.
| Country | Share |
|---|---|
| United States | 20.9% |
| Japan | 6.3% |
| Italy | 5.6% |
The strongest cross-interests of the Extreme sport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Winter sport | Sports | 2.09× | ||
| 02 | Motorcycle racing | Cars & Mobility | 1.98× | ||
| 03 | Motorcycling | Cars & Mobility | 1.96× | ||
| 04 | Ski | Sports | 1.93× | ||
| 05 | Wheel | Cars & Mobility | 1.92× | ||
| 06 | Tire | Cars & Mobility | 1.91× | ||
| 07 | Manchester United F.C. | Sports | 1.89× | ||
| 08 | Formula One | Sports | 1.89× | ||
| 09 | Adventure | Travel & Leisure | 1.84× | ||
| 10 | Motorsport | Cars & Mobility | 1.83× | ||
| 11 | Premier League | Sports | 1.80× | ||
| 12 | FC Barcelona | Sports | 1.69× | ||
| 13 | Wisła Kraków | Sports | 1.68× | ||
| 14 | UEFA Champions League | Sports | 1.68× | ||
| 15 | Motor vehicle | Cars & Mobility | 1.66× | ||
| 16 | Road running | Sports | 1.66× | ||
| 17 | Lech Poznań | Sports | 1.56× | ||
| 18 | Toyota | Cars & Mobility | 1.56× | ||
| 19 | Robert Lewandowski | Sports | 1.54× | ||
| 20 | Ekstraklasa | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.12× | |
| Social Media Usage | JOY | 1.10× | |
| Quality Awareness | PREMIUM | 0.96× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.51× | |
| Early Adopter Mentality | POWER | 0.65× | |
| Travelling | THRILL | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Extreme sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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