A data profile of the people who buy, follow and care about T-Mobile in Poland — modelled from more than twelve digital signal sources. T-Mobile has an estimated audience of 2,459,017 people in Poland.
T-Mobile has an estimated audience of 2,459,017 people in Poland. 40.9% are female, 59.1% are male, average age 37.9. Top brand affinities: RTV Euro AGD, Plus (telecommunications Poland), MBank, Gmail, Poczta Polska.
Top brand affinities include RTV Euro AGD, Plus (telecommunications Poland), MBank, with strongest over-indexing on RTV Euro AGD (1.73× the country average).
Demographically, the T-Mobile audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Individualism, Design Affinity.
The typical T-Mobile fan in Poland is more male, around 37.9 years old, with strong Individualism tendencies and a notable affinity for RTV Euro AGD.
The key figures that characterise the T-Mobile profile in Poland.
40.9% are female, 59.1% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 37.9 |
| Estimated audience size | 2,459,017 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 16% | |
| 50+ | 21% |
of the worldwide T-Mobile audience comes from Poland.
| Country | Share |
|---|---|
| United States | 79.6% |
| Japan | 3.3% |
| Poland | 3.1% |
The strongest cross-interests of the T-Mobile audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Telemarketing | Business & Career | 5.09× | ||
| 02 | Plus (telecommunications Poland) | Technology & Electronics | 3.87× | ||
| 03 | Citibank | Business & Career | 3.32× | ||
| 04 | Short Message Service | Technology & Electronics | 2.48× | ||
| 05 | Credit (finance) | Business & Career | 2.35× | ||
| 06 | Samsung Galaxy | Technology & Electronics | 2.08× | ||
| 07 | Online banking | Business & Career | 1.92× | ||
| 08 | Loan | Business & Career | 1.85× | ||
| 09 | Orange | Technology & Electronics | 1.76× | ||
| 10 | RTV Euro AGD | Shopping | 1.73× | ||
| 11 | Xiaomi | Technology & Electronics | 1.73× | ||
| 12 | Poczta Polska | Business & Career | 1.70× | ||
| 13 | Office 365 | Technology & Electronics | 1.70× | ||
| 14 | Gmail | Internet & Social Media | 1.68× | ||
| 15 | Media Markt | Shopping | 1.60× | ||
| 16 | Credit cards | Business & Career | 1.58× | ||
| 17 | Circle K | Shopping | 1.56× | ||
| 18 | MBank | Business & Career | 1.52× | ||
| 19 | Media Expert | Shopping | 1.52× | ||
| 20 | BNP Paribas | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.31× | |
| Design Affinity | PREMIUM | 1.19× | |
| Quality Awareness | PREMIUM | 1.10× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.24× | |
| Patriotism | CONSERVATISM | 0.63× | |
| Sustainability | BALANCE | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for T-Mobile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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