Popularity ranking · Portugal

The 100 most popular Luxury Fashions in Portugal

This curated ranking covers the 100 largest luxury fashions in Portugal, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 103 luxury fashions tracked in Portugal, the 100 ranked here account for the largest measured audience reach. Louis Vuitton, Gucci and Chanel lead the list with a combined estimated audience of 2.8M people. Across all 100 entries the average audience size is 128k, and the largest, Louis Vuitton, reaches around 1.1M people in Portugal. Audience size is the estimated number of unique people in Portugal who actively engage with each luxury fashion, derived from search demand signals. Rankings reflect search-behavior signals collected across Portugal and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Portugal who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Portugal. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Portugal, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Portugal. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Giuseppe Zanotti 21k 40.9 58.8% Luxury fashion
52 The Row 21k 41.8 82.5% Luxury fashion
53 Marina Rinaldi 17k 50.2 96.5% Luxury fashion
54 Breuninger 15k 45.0 55.0% Luxury fashion
55 Thom Browne 15k 34.5 64.9% Luxury fashion
56 Aimé Leon Dore 15k 39.7 57.8% Luxury fashion
57 MCM 14k 42.0 66.1% Luxury fashion
58 Dsquared 13k 40.6 62.7% Luxury fashion
59 Rene Caovilla 11k 36.0 97.3% Luxury fashion
60 Berluti 9.9k 42.9 71.6% Luxury fashion
61 Vetements 9.6k 35.3 59.9% Luxury fashion
62 Toteme 8.6k 40.7 68.8% Luxury fashion
63 Brioni 8.6k 43.9 58.8% Luxury fashion
64 Orlebar Brown 7.8k 39.7 24.3% Luxury fashion
65 Paraboot 7.6k 43.1 60.2% Luxury fashion
66 Helmut Lang (fashion brand) 7.6k 32.6 70.8% Luxury fashion
67 Sp5der 6.7k 40.4 58.6% Luxury fashion
68 Zuhair Murad 6.2k 37.7 100.0% Luxury fashion
69 Cecil 6.1k 44.9 72.9% Luxury fashion
70 Our Legacy 6.1k 27.1 37.7% Luxury fashion
71 Canali 6k 43.4 63.0% Luxury fashion
72 Herno 5.5k 38.5 65.9% Luxury fashion
73 Trussardi 5.1k 25.3 100.0% Luxury fashion
74 ALEXANDER WANG 5.1k 24.9 24.1% Luxury fashion
75 MARC CAIN 5k 36.4 57.1% Luxury fashion

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular luxury fashions compiled?

Rascasse aggregates anonymized search-behavior signals across Portugal and ranks each luxury fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest luxury fashion in Portugal?

Louis Vuitton currently leads with an estimated audience of 1.1M people in Portugal.

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