Popularity ranking · Sweden

The 100 most popular Cities in Sweden

This curated ranking covers the 100 largest cities in Sweden, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.9k cities tracked in Sweden, the 100 ranked here account for the largest measured audience reach. Stockholm, Gothenburg and Malmö lead the list with a combined estimated audience of 8.4M people. Across all 100 entries the average audience size is 381k, and the largest, Stockholm, reaches around 4.7M people in Sweden. Audience size is the estimated number of unique people in Sweden who actively engage with each city, derived from search demand signals. Rankings reflect search-behavior signals collected across Sweden and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Sweden who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Sweden. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Sweden, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Sweden. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Sydney 377k 42.8 51.3% City
27 Seoul 372k 38.7 51.6% City
28 Las Vegas 336k 42.0 35.3% City
29 Melbourne 334k 44.8 52.6% City
30 Wrexham 323k 48.0 0.0% City
31 Bodrum 313k 44.4 57.9% City
32 Sofia 310k 44.0 77.2% City
33 Reykjavík 302k 45.9 59.5% City
34 Antalya 290k 44.5 56.2% City
35 Bangkok 287k 43.1 55.6% City
36 Barcelona 281k 43.1 53.3% City
37 Ankara 279k 44.0 55.4% City
38 Marbella 266k 49.9 54.5% City
39 Stuttgart 244k 44.7 23.7% City
40 Canberra 237k 43.4 46.3% City
41 Kungsbacka 235k 43.1 59.1% City
42 Chicago 233k 40.0 51.6% City
43 City of London 227k 44.1 65.7% City
44 Baghdad 221k 41.1 52.0% City
45 Miami 221k 42.8 46.5% City
46 Lagos 217k 37.0 46.5% City
47 Zadar 216k 38.5 70.8% City
48 Hong Kong 214k 43.6 54.3% City
49 Málaga 204k 50.7 61.8% City
50 Tehran 199k 42.5 55.2% City

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular cities compiled?

Rascasse aggregates anonymized search-behavior signals across Sweden and ranks each city by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest city in Sweden?

Stockholm currently leads with an estimated audience of 4.7M people in Sweden.

Other top lists in Sweden