How to read this list
Rank
Position in the Top 75, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Sweden who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Sweden. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Sweden, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Sweden. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 26 | JJohannes Klæbo | 2.8k | 1.4% | 45.3 | 53.7% | Winter sports |
| 27 | NNika Prevc | 2.5k | 0.2% | 37.3 | 63.9% | Winter sports |
| 28 | SSander Eitrem | 2.5k | 0.9% | 42.1 | 58.7% | Winter sports |
| 29 | PPhilipp Nawrath | 2.3k | 0.5% | 46.2 | 55.4% | Winter sports |
| 30 | BBenjamin Karl | 2.3k | 0.3% | 44.5 | 52.3% | Winter sports |
| 31 | LLena Dürr | 1.5k | 0.4% | 42.1 | 54.6% | Winter sports |
| 32 | JJustus Strelow | 1.5k | 0.3% | 47.1 | 41.7% | Winter sports |
| 33 | LLoïc Meillard | 1.5k | 0.4% | 44.3 | 55.6% | Winter sports |
| 34 | JJulia Taubitz | 1.5k | 0.2% | 41.7 | 53.2% | Winter sports |
| 35 | MMatt Weston | 1.3k | 0.3% | 46.4 | 60.1% | Winter sports |
| 36 | KKatharina Liensberger | 1.2k | 0.4% | 44.4 | 47.1% | Winter sports |
| 37 | GGus Kenworthy | 1.2k | 0.2% | 21.4 | 22.5% | Winter sports |
| 38 | LLauberhornrennen | 1.2k | 1.0% | 43.6 | 57.8% | Winter sports |
| 39 | SSelina Grotian | 1.1k | 0.2% | 48.1 | 48.2% | Winter sports |
| 40 | AAnna Veith | 1k | 0.5% | 42.6 | 44.1% | Winter sports |
| 41 | SSki Austria | 951 | 0.6% | 42.3 | 49.5% | Winter sports |
| 42 | MManuel Feller | 901 | 0.1% | 41.9 | 43.7% | Winter sports |
| 43 | VVincent Kriechmayr | 858 | 0.1% | 41.6 | 48.9% | Winter sports |
| 44 | CCourtney Sarault | 857 | 0.2% | 41.0 | 61.2% | Winter sports |
| 45 | BBeat Feuz | 643 | 0.3% | 45.2 | 46.4% | Winter sports |
| 46 | EEngadin Skimarathon | 636 | 0.5% | 44.4 | 53.5% | Winter sports |
| 47 | TTanner Hall | 578 | 0.8% | 28.4 | 31.6% | Winter sports |
| 48 | SSteven Dubois | 483 | 0.4% | 47.1 | 38.1% | Winter sports |
| 49 | TTom Wallisch | 396 | 1.2% | 26.8 | 16.4% | Winter sports |
| 50 | SSturla Lægreid | 357 | 1.7% | 46.2 | 55.4% | Winter sports |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular winter sports compiled?
Rascasse aggregates anonymized search-behavior signals across Sweden and ranks each winter sports by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest winter sports in Sweden?
Frida Karlsson currently leads with an estimated audience of 1.7M people in Sweden.