Benny Blanco Audience in United States

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Benny Blanco has an estimated audience of 5,337,971 people in United States. 61.4% are female, 38.6% are male, average age 34.2. Top regions: California, Texas, Florida. Top brand affinities: Electropop, Bad Bunny, Petróleo, Kesha, Dance-pop.

The average Benny Blanco fan in United States is 34.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Electropop, Bad Bunny, Petróleo, with strongest over-indexing on Electropop (34.07× the country average). Demographically, the Benny Blanco audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Extroversion, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: DJ

Demographics of Benny Blanco fans

Demographic split for Benny Blanco audience in United States
MetricValue
Female61.4%
Male38.6%
Average age34.2
Estimated audience size5,337,971

Audience persona

The typical Benny Blanco fan in United States is more female, around 34.2 years old, with strong Extroversion tendencies and a notable affinity for Electropop.

Top regions in United States

Top regions ranked by reach for Benny Blanco in United States
RegionReachAffinity
California846,0041.44×
Texas567,4681.24×
Florida400,5091.11×
New York375,6201.26×
Illinois212,2341.19×
Pennsylvania194,1811.08×
Ohio163,8101×
North Carolina161,6201.01×
New Jersey158,4271.17×
Georgia153,8870.94×
Virginia147,0091.13×
Michigan134,9680.97×
Arizona129,0641.18×
Massachusetts127,6671.21×
Washington121,8451.14×
Tennessee102,3860.96×
Colorado98,1351.17×
Indiana94,9670.97×
Missouri88,5701.03×
Maryland87,8360.96×
Minnesota79,1931.04×
Wisconsin73,3370.91×
Oregon68,3681.12×
South Carolina67,3400.84×
Connecticut64,1561.2×
Kentucky61,8790.92×
Nevada61,8111.2×
Louisiana60,6900.88×
Oklahoma60,5171.02×
Alabama56,4930.76×
Utah53,1951.11×
Kansas41,8901×
Iowa38,4580.87×
Arkansas37,4790.85×
Mississippi28,3720.65×
New Mexico28,1721.05×
Idaho26,5820.99×
Hawaii25,6331.12×
Nebraska24,8690.93×
New Hampshire21,2011.01×
West Virginia20,4760.82×
Rhode Island18,7871.11×
Washington, District of Columbia18,5811.16×
Maine17,1670.9×
Delaware12,3930.84×
Montana12,2080.82×
South Dakota9,3620.76×
Alaska8,4960.74×
North Dakota8,0150.73×
Vermont7,8310.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Benny Blanco audience
BrandAffinityCategory
Electropop34.07×Music & Radio
Bad Bunny8.1×Music & Radio
Petróleo14.16×Cars & Mobility
Kesha22.47×Music & Radio
Dance-pop13.82×Music & Radio
Monterrey12.52×Travel & Leisure
musica ranchera15.09×Music & Radio
Norteño (music)13.11×Music & Radio
Puebla15.08×Travel & Leisure
Mexico City8.88×Travel & Leisure
Uruguay8.68×Travel & Leisure
Buenos Aires7.6×Travel & Leisure
Twitch5.93×Games
Guerrero16.64×Travel & Leisure
Argentina6.09×Travel & Leisure
Sinaloa12.6×Travel & Leisure
Michoacán14.26×Travel & Leisure
TikTok2.87×Internet & Social Media
Regional styles of Mexican music9.39×Music & Radio
State of Mexico13.38×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Benny Blanco audience
TraitClusterScore
ExtroversionTHRILL1.77
Luxury OrientationPREMIUM1.5
Early Adopter MentalityPOWER1.48
SustainabilityBALANCE1.37
DIY MentalityTHRILL1.26
Design AffinityPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Benny Blanco
CountryShare
United States36.1%
Germany4.9%
Canada4.7%

See Benny Blanco audiences in other countries

More DJ audiences in United States

Frequently asked questions

How many fans does Benny Blanco have in United States?

Benny Blanco has an estimated audience of 5,337,971 people in United States, concentrated in California and Texas.

What is the gender split and age of Benny Blanco fans?

61.4% of Benny Blanco fans are female, 38.6% are male, with an average age of 34.2 years.

Which brands do Benny Blanco fans like most?

Benny Blanco fans show strongest brand affinity for Electropop (34.07×), Bad Bunny (8.1×), and Petróleo (14.16×) over the country average.

Where do Benny Blanco fans live in United States?

Benny Blanco fans in United States are most concentrated in California (reach 846,004), Texas (reach 567,468), and Florida (reach 400,509). These three regions account for the largest share of the active audience.

What other brands do Benny Blanco fans also like?

Beyond Benny Blanco itself, the audience over-indexes on Bad Bunny (8.1×), Petróleo (14.16×), Kesha (22.47×), and Dance-pop (13.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Benny Blanco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.