Black Kids Audience in United States
Black Kids has an estimated audience of 335,213 people in United States. 80.1% are female, 19.9% are male, average age 32.7. Top brand affinities: The Original Budweiser Budvar, Migraine Boy, Jebel Ali Free Zone, Peschici, JBPM.
Top brand affinities include The Original Budweiser Budvar, Migraine Boy, Jebel Ali Free Zone, with strongest over-indexing on The Original Budweiser Budvar (9.4× the country average). Demographically, the Black Kids audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of Black Kids fans
| Metric | Value |
|---|---|
| Female | 80.1% |
| Male | 19.9% |
| Average age | 32.7 |
| Estimated audience size | 335,213 |
Audience persona
The typical Black Kids fan in United States is more female, around 32.7 years old, with strong Career Orientation tendencies and a notable affinity for The Original Budweiser Budvar.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Original Budweiser Budvar | 9.4× | Food & Beverages |
| Migraine Boy | 5.34× | Literature |
| Jebel Ali Free Zone | 5.24× | Business & Career |
| Peschici | 5.18× | Travel & Leisure |
| JBPM | 5.06× | |
| Albert Hammond, Jr. | 4.99× | Music & Radio |
| Italo dance | 4.91× | Music & Radio |
| Caffe HABITU | 4.75× | Food & Beverages |
| Itatí, Corrientes | 4.42× | |
| Reason Foundation | 4.4× | Politics & Society |
| Cadaqués | 4.1× | Travel & Leisure |
| Overtone | 3.98× | Beauty & Wellness |
| Night Shift Nurses | 3.81× | Literature |
| Peschici | 3.7× | Travel & Leisure |
| E-box | 3.6× | Health |
| Dundalk | 3.6× | Travel & Leisure |
| Cadaqués | 3.58× | Travel & Leisure |
| Night Shift Nurses | 3.52× | Literature |
| Costi Ioniță | 3.49× | Music & Radio |
| BraaiBoy | 3.49× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 2.22 |
| Risk Appetite | THRILL | 1.48 |
| Urban Lifestyle | OPEN | 1.47 |
| Family Orientation | CONSERVATISM | 1.46 |
| LGBTQ+ Identity | OPEN | 1.41 |
| Luxury Orientation | PREMIUM | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.6% |
| United Kingdom | 2.4% |
See Black Kids audiences in other countries
More Band audiences in United States
- Fun (39,137,239)
- Animal Liberation Orchestra (35,886,708)
- Cherryblossom (18,458,000)
- MAX (band) (16,907,176)
- Hello (band) (15,458,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for Black Kids. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.