Daryl Hall & John Oates Audience in United States

Daryl Hall & John Oates has an estimated audience of 1,164,707 people in United States. 44.3% are female, 55.7% are male, average age 46.9. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, apartment finder, Microblogging, Singer-songwriter.

Top brand affinities include Autism Awareness, Diabetes mellitus awareness, apartment finder, with strongest over-indexing on Autism Awareness (16.87× the country average). Demographically, the Daryl Hall & John Oates audience skews more male with an average age of 46.9, and over-indexes on personality traits such as Patriotism, Tradition.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Daryl Hall & John Oates fans

Demographic split for Daryl Hall & John Oates audience in United States
MetricValue
Female44.3%
Male55.7%
Average age46.9
Estimated audience size1,164,707

Audience persona

The typical Daryl Hall & John Oates fan in United States is more male, around 46.9 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Daryl Hall & John Oates audience
BrandAffinityCategory
Autism Awareness16.87×Health
Diabetes mellitus awareness11.28×Health
apartment finder61.9×Internet & Social Media
Microblogging11.47×Technology & Electronics
Singer-songwriter5.05×Music & Radio
John Deacon50.02×Music & Radio
Richard Marx32×Music & Radio
Income tax11.94×Business & Career
Neil Diamond13.37×Music & Radio
Genesis (band)10.11×Music & Radio
Supertramp33.28×Music & Radio
Billy Joel9.77×Music & Radio
Huey Lewis24.61×Movies & TV
Charlie Puth13.29×Music & Radio
Scorpions (band)11.02×Music & Radio
Charles, Prince of Wales16.74×Politics & Society
Bryan Adams14.8×Music & Radio
Joe Walsh12.65×Music & Radio
Sharon Osbourne7.46×Movies & TV
Toto (band)15.84×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Daryl Hall & John Oates audience
TraitClusterScore
PatriotismCONSERVATISM1.33
TraditionCONSERVATISM1.24
Community OrientationOPEN1.22
Risk AppetiteTHRILL1.22
SpiritualityBALANCE1.2
IndividualismJOY1.08

Worldwide distribution

Worldwide audience distribution share by country for Daryl Hall & John Oates
CountryShare
United States59.0%
United Kingdom11.3%
Canada4.9%

See Daryl Hall & John Oates audiences in other countries

More Rock audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Daryl Hall & John Oates. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.