Elon Musk Audience in United States

Elon Musk logo

Elon Musk has an estimated audience of 12,328,574 people in United States. 42.5% are female, 57.5% are male, average age 46.1. Top regions: California, Texas, Florida. Top brand affinities: Creative Commons, Google Maps, Master of Business Administration, Tesla Motors, Peter Thiel.

The average Elon Musk fan in United States is 46.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Creative Commons, Google Maps, Master of Business Administration, with strongest over-indexing on Creative Commons (12.77× the country average). Demographically, the Elon Musk audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Person · Subtype: Entrepreneur

Demographics of Elon Musk fans

Demographic split for Elon Musk audience in United States
MetricValue
Female42.5%
Male57.5%
Average age46.1
Estimated audience size12,328,574

Audience persona

The typical Elon Musk fan in United States is more male, around 46.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Creative Commons.

Top regions in United States

Top regions ranked by reach for Elon Musk in United States
RegionReachAffinity
California1,635,2781.21×
Texas1,150,7191.09×
Florida951,3231.14×
New York837,0941.22×
Pennsylvania481,2241.16×
Illinois437,0991.06×
Georgia406,7541.07×
North Carolina405,6671.09×
Ohio385,6641.02×
New Jersey380,1731.21×
Virginia351,5941.17×
Michigan342,6131.06×
Washington299,2951.21×
Massachusetts284,9691.17×
Maryland259,9871.23×
Tennessee259,6321.05×
Indiana235,2351.04×
Missouri203,0721.02×
Colorado190,7890.98×
Wisconsin188,4421.02×
Minnesota186,9101.06×
South Carolina180,7230.97×
Arizona158,7250.63×
Kentucky158,5451.03×
Oregon157,1971.11×
Louisiana148,7230.94×
Connecticut137,3871.11×
Oklahoma134,3150.98×
Nevada122,1011.02×
Iowa109,7781.08×
Alabama103,8860.6×
Utah102,7690.93×
Arkansas97,8790.96×
Mississippi96,4910.95×
Kansas92,8670.96×
Idaho57,8220.94×
New Mexico57,3400.93×
West Virginia54,0940.94×
Nebraska52,7920.85×
Hawaii51,3770.97×
New Hampshire50,2131.03×
Washington, District of Columbia48,8481.32×
Maine44,5861.01×
Rhode Island39,165
Delaware30,9810.91×
Montana29,6840.87×
South Dakota22,4400.79×
North Dakota20,7360.82×
Vermont19,6480.91×
Alaska12,6030.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elon Musk audience
BrandAffinityCategory
Creative Commons12.77×Technology & Electronics
Google Maps5.11×Internet & Social Media
Master of Business Administration8.59×Business & Career
Tesla Motors6.56×Cars & Mobility
Peter Thiel11.55×Business & Career
Grok5.47×Technology & Electronics
C++7.43×Technology & Electronics
LastPass18.96×Technology & Electronics
Karoline Leavitt6.7×Politics & Society
GitHub6.9×Internet & Social Media
Code.org19.62×Business & Career
GPS devices8.1×Technology & Electronics
Starlink6.71×Technology & Electronics
Yahoo!奇摩名人娛樂3.12×Internet & Social Media
Telecommunications equipment7.5×Technology & Electronics
Andrew Tate7.15×Internet & Social Media
Slickdeals8.64×Shopping
DuckDuckGo5.93×Internet & Social Media
Audio equipment5.45×Technology & Electronics
Dropbox (service)6.36×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elon Musk audience
TraitClusterScore
Early Adopter MentalityPOWER2.4
Risk AppetiteTHRILL1.85
SustainabilityBALANCE1.56
IndividualismJOY1.48
Luxury OrientationPREMIUM1.44
Need for SecurityCONSERVATISM1.33

Worldwide distribution

Worldwide audience distribution share by country for Elon Musk
CountryShare
United States23.7%
India5.8%
Germany5.4%

See Elon Musk audiences in other countries

More Entrepreneur audiences in United States

Frequently asked questions

How many fans does Elon Musk have in United States?

Elon Musk has an estimated audience of 12,328,574 people in United States, concentrated in California and Texas.

What is the gender split and age of Elon Musk fans?

42.5% of Elon Musk fans are female, 57.5% are male, with an average age of 46.1 years.

Which brands do Elon Musk fans like most?

Elon Musk fans show strongest brand affinity for Creative Commons (12.77×), Google Maps (5.11×), and Master of Business Administration (8.59×) over the country average.

Where do Elon Musk fans live in United States?

Elon Musk fans in United States are most concentrated in California (reach 1,635,278), Texas (reach 1,150,719), and Florida (reach 951,323). These three regions account for the largest share of the active audience.

What other brands do Elon Musk fans also like?

Beyond Elon Musk itself, the audience over-indexes on Google Maps (5.11×), Master of Business Administration (8.59×), Tesla Motors (6.56×), and Peter Thiel (11.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Elon Musk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.