Rascasse Audience Intelligence

Julie & Julia Audience in United States

A data profile of the people who buy, follow and care about Julie & Julia in United States — modelled from more than twelve digital signal sources. Julie & Julia has an estimated audience of 414,517 people in United States.

#3601among Movie / TV Show / Series in United States#7514in Movies & TV

The average Julie & Julia fan in United States is 43.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Noah Baumbach, Super Size Me, Luca Guadagnino, with strongest over-indexing on Noah Baumbach (258.07× the country average).

Demographically, the Julie & Julia audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Spirituality, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Julie & Julia fan in United States is more female, around 43.3 years old, with strong Spirituality tendencies and a notable affinity for Noah Baumbach.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Julie & Julia profile in United States.

Audience size
415K
in United States
Gender
68.5%♀
31.5% male
Age
43.3
average years
Country rank
#40799
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Julie & Julia viewers

68.5% are female, 31.5% are male, average age 43.3.

Fig. 02

Gender split

68.5%
Female
31.5%
Male
Demographic split for Julie & Julia audience in United States
MetricValue
Female68.5%
Male31.5%
Average age43.3
Estimated audience size414,517
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Julie & Julia audience in United States
Age bracketShare%
16-1910%
20-2912%
30-3920%
40-4937%
50+20%
Fig. 04

Worldwide distribution

27.5%

of the worldwide Julie & Julia audience comes from United States.

Worldwide audience distribution share by country for Julie & Julia
CountryShare
United States27.5%
United Kingdom11.7%
Italy6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Julie & Julia audience in United States is strongest.

Fig. 05

Top regions by affinity

Julie & Julia fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.39×
02Oregon~6K1.34×
03Vermont<1K1.33×
04Washington~10K1.27×
05Massachusetts~10K1.26×
06Utah~4K1.22×
07Maine~2K1.22×
08Colorado~7K1.18×
09Minnesota~6K1.16×
10Idaho~2K1.16×
11Montana~1K1.16×
12Alaska<1K1.15×
13New Hampshire~2K1.13×
14Connecticut~4K1.12×
15California~50K1.11×
16New Mexico~2K1.11×
17New York~20K1.10×
18Rhode Island~1K1.10×
19Virginia~10K1.06×
20Wisconsin~6K1.02×
21Oklahoma~4K0.98×
22Illinois~10K0.97×
23Arizona~8K0.97×
24Kansas~3K0.96×
25Missouri~6K0.95×
26Michigan~10K0.94×
27Iowa~3K0.94×
28Hawaii~2K0.94×
29Pennsylvania~10K0.93×
30Arkansas~3K0.93×
31North Dakota<1K0.93×
32Tennessee~7K0.92×
33Maryland~6K0.92×
34New Jersey~9K0.89×
35South Dakota<1K0.89×
36Texas~30K0.88×
37North Carolina~10K0.88×
38Indiana~6K0.88×
39Nebraska~2K0.88×
40Ohio~10K0.86×
41Delaware<1K0.86×
42Kentucky~4K0.85×
43Nevada~3K0.85×
44South Carolina~5K0.84×
45West Virginia~1K0.82×
46Florida~20K0.79×
47Georgia~9K0.79×
48Alabama~4K0.79×
49Louisiana~4K0.78×
50Mississippi~2K0.71×
Fig. 06

Affinity by region

Affinity by region — Julie & Julia, United States
0.71×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Julie & Julia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Julie & Julia audience
#·InterestCategoryAffinity×
01Noah BaumbachMovies & TV258.07×
02Luca GuadagninoMovies & TV206.38×
03Super Size MeMovies & TV155.86×
04Kung Fu HustleMovies & TV144.25×
05Midnight in ParisMovies & TV77.85×
06The Grand Budapest HotelMovies & TV75.54×
07Eat Pray LoveMovies & TV74.35×
08EraserheadMovies & TV69.99×
09Gangs of New YorkMovies & TV69.63×
10A Beautiful Mind (film)Movies & TV41.36×
11Greta GerwigMovies & TV40.99×
12Stanley TucciMovies & TV40.59×
13The LobsterMovies & TV39.70×
14RocketManMovies & TV39.59×
15Requiem for a DreamMovies & TV33.27×
16Boogie NightsMovies & TV26.79×
17There Will Be BloodMovies & TV25.30×
18Dead Poets SocietyMovies & TV20.55×
19SheetzCars & Mobility9.41×
20Wawa Inc.Shopping7.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Julie & Julia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Julie & Julia audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.70×
IndulgenceJOY1.54×
Design AffinityPREMIUM1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Julie & Julia audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
DIY MentalityTHRILL0.82×
Need for SecurityCONSERVATISM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Julie & Julia have in United States?

Julie & Julia has an estimated audience of 414,517 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Julie & Julia viewers?

68.5% of Julie & Julia fans are female, 31.5% are male, with an average age of 43.3 years.

03

Which brands do Julie & Julia fans like most?

Julie & Julia fans show strongest brand affinity for Noah Baumbach (258.07×), Super Size Me (155.86×), and Luca Guadagnino (206.38×) over the country average.

04

Where do Julie & Julia fans live in United States?

Julie & Julia fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Julie & Julia fans also like?

Beyond Julie & Julia itself, the audience over-indexes on Super Size Me (155.86×), Luca Guadagnino (206.38×), Kung Fu Hustle (144.25×), and Gangs of New York (69.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Julie & Julia audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Julie & Julia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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