Rascasse Audience Intelligence

My Hero Academia Audience in United States

A data profile of the people who buy, follow and care about My Hero Academia in United States — modelled from more than twelve digital signal sources. My Hero Academia has an estimated audience of 8,210,563 people in United States.

#1among Manga in United States#11among Book / Manga / Comic in United States#77in Literature

The average My Hero Academia fan in United States is 26.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Peacemaker, Harry Potter, Arrow, with strongest over-indexing on Peacemaker (9.03× the country average).

Demographically, the My Hero Academia audience skews more male with an average age of 26.3, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical My Hero Academia fan in United States is more male, around 26.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Peacemaker.

Category: Literature · Type: Book / Manga / Comic · Subtype: Manga

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the My Hero Academia profile in United States.

Audience size
8.2M
in United States
Gender
37.7%♀
62.3% male
Age
26.3
average years
Country rank
#4329
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of My Hero Academia fans

37.7% are female, 62.3% are male, average age 26.3.

Fig. 02

Gender split

37.7%
Female
62.3%
Male
Demographic split for My Hero Academia audience in United States
MetricValue
Female37.7%
Male62.3%
Average age26.3
Estimated audience size8,210,563
Fig. 03

Age distribution

Ø 26.3
average years
Age distribution of the My Hero Academia audience in United States
Age bracketShare%
16-1957%
20-2924%
30-3910%
40-496%
50+3%
Fig. 04

Worldwide distribution

33.2%

of the worldwide My Hero Academia audience comes from United States.

Worldwide audience distribution share by country for My Hero Academia
CountryShare
United States33.2%
Italy5.1%
Germany4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the My Hero Academia audience in United States is strongest.

Fig. 05

Top regions by affinity

My Hero Academia fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~100K1.38×
02Texas~1M1.35×
03Arkansas~90K1.25×
04Arizona~200K1.22×
05Nevada~100K1.22×
06Georgia~300K1.18×
07New Mexico~50K1.18×
08Kentucky~100K1.17×
09Alaska~20K1.12×
10California~1M1.11×
11Utah~80K1.10×
12Mississippi~80K1.10×
13Washington~200K1.09×
14Indiana~200K1.09×
15Alabama~100K1.09×
16Louisiana~100K1.09×
17Missouri~100K1.08×
18North Carolina~300K1.07×
19Oregon~100K1.07×
20Kansas~70K1.07×
21Idaho~40K1.06×
22Tennessee~200K1.05×
23Florida~600K1.04×
24West Virginia~40K1.04×
25Maryland~100K1.03×
26South Carolina~100K1.03×
27Virginia~200K1.02×
28Michigan~200K1.01×
29Ohio~300K1.00×
30Illinois~300K0.97×
31Hawaii~30K0.96×
32Nebraska~40K0.95×
33Pennsylvania~300K0.94×
34Iowa~60K0.92×
35South Dakota~20K0.92×
36New Jersey~200K0.91×
37Delaware~20K0.91×
38New York~400K0.90×
39Colorado~100K0.90×
40Connecticut~70K0.90×
41Wyoming~10K0.88×
42North Dakota~10K0.87×
43Minnesota~100K0.86×
44Wisconsin~100K0.85×
45Rhode Island~20K0.82×
46Montana~20K0.79×
47Maine~20K0.78×
48Massachusetts~100K0.77×
49New Hampshire~20K0.70×
50Washington, District of Columbia~20K0.64×
Fig. 06

Affinity by region

Affinity by region — My Hero Academia, United States
0.64×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the My Hero Academia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for My Hero Academia audience
#·InterestCategoryAffinity×
01Akame ga Kill!Literature25.05×
02The Dark Knight RisesMovies & TV20.54×
03Fruits BasketLiterature20.13×
04Gurren LagannMovies & TV19.96×
05Civil War (comics)Literature18.77×
06The Batman (TV series)Movies & TV16.50×
07InuyashaLiterature14.98×
08Power Rangers (film)Movies & TV12.72×
09ArrowMovies & TV11.94×
10Shōjo mangaLiterature10.65×
11Hunter × HunterLiterature9.76×
12PeacemakerMovies & TV9.03×
13Guardians of the Galaxy (film)Movies & TV7.96×
14CrunchyrollGames7.55×
15GodzillaMovies & TV6.13×
16Pokémon (video game series)Games5.66×
17Anime and manga fandomLiterature5.40×
18Harry PotterMovies & TV5.14×
19Millie Bobby BrownMovies & TV4.91×
20SupermanMovies & TV3.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the My Hero Academia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by My Hero Academia audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.12×
Social Media UsageJOY1.10×
MindfulnessBALANCE0.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by My Hero Academia audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.56×
Community OrientationOPEN0.60×
TravellingTHRILL0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does My Hero Academia have in United States?

My Hero Academia has an estimated audience of 8,210,563 people in United States, concentrated in California and Texas.

02

What is the gender split and age of My Hero Academia fans?

37.7% of My Hero Academia fans are female, 62.3% are male, with an average age of 26.3 years.

03

Which brands do My Hero Academia fans like most?

My Hero Academia fans show strongest brand affinity for Peacemaker (9.03×), Harry Potter (5.14×), and Arrow (11.94×) over the country average.

04

Where do My Hero Academia fans live in United States?

My Hero Academia fans in United States are most concentrated in California (reach ~1M), Texas (reach ~1M), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do My Hero Academia fans also like?

Beyond My Hero Academia itself, the audience over-indexes on Harry Potter (5.14×), Arrow (11.94×), Superman (3.48×), and Godzilla (6.13×) compared to the United States average.

Appendix

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See My Hero Academia audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for My Hero Academia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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