Nickelback Audience in United States

Nickelback logo

Nickelback has an estimated audience of 1,708,214 people in United States. 40.4% are female, 59.6% are male, average age 41.4. Top regions: California, Texas, Florida. Top brand affinities: Creed (band), 3 Doors Down, Cardinals, Casey, Hinder.

The average Nickelback fan in United States is 41.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Creed (band), 3 Doors Down, Cardinals, with strongest over-indexing on Creed (band) (32.89× the country average). Demographically, the Nickelback audience skews more male with an average age of 41.4, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Nickelback fans

Demographic split for Nickelback audience in United States
MetricValue
Female40.4%
Male59.6%
Average age41.4
Estimated audience size1,708,214

Audience persona

The typical Nickelback fan in United States is more male, around 41.4 years old, with strong Extroversion tendencies and a notable affinity for Creed (band).

Top regions in United States

Top regions ranked by reach for Nickelback in United States
RegionReachAffinity
California123,4460.66×
Texas123,0920.84×
Florida88,8750.77×
New York66,2850.69×
Ohio61,1511.16×
Pennsylvania56,9600.99×
Illinois52,3960.92×
Michigan47,8421.07×
North Carolina47,4810.92×
Tennessee42,7281.25×
Georgia42,1100.8×
Indiana40,0851.28×
Wisconsin35,3851.38×
Virginia35,1770.85×
Missouri33,3451.21×
Washington32,9810.96×
Arizona30,5520.88×
Kentucky27,2231.27×
Minnesota27,0501.11×
New Jersey25,4370.59×
Massachusetts24,9520.74×
Alabama24,9071.04×
Colorado24,6170.91×
South Carolina23,8140.93×
Oklahoma22,4511.18×
Iowa22,3371.59×
Louisiana21,9100.99×
Maryland20,6090.7×
Oregon19,6931.01×
Arkansas16,4481.17×
Kansas15,0491.12×
Mississippi13,7600.98×
Utah13,3570.87×
Nevada12,6020.76×
Connecticut12,4730.73×
West Virginia10,6041.33×
Idaho10,1741.19×
Nebraska9,6741.13×
New Hampshire7,0241.04×
Maine6,9641.14×
New Mexico6,8200.8×
Montana6,4521.36×
South Dakota5,9051.5×
North Dakota5,4791.56×
Hawaii4,2320.58×
Rhode Island4,0750.75×
Alaska3,3860.93×
Delaware3,2710.69×
Wyoming2,9711.17×
Vermont2,9440.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nickelback audience
BrandAffinityCategory
Creed (band)32.89×Music & Radio
3 Doors Down25.94×Music & Radio
Cardinals9.33×Music & Radio
Casey5.24×Music & Radio
Hinder28.92×Music & Radio
San Diego State Aztecs football35.27×Sports
Scorpions (band)13.42×Music & Radio
Maroon11.58×Music & Radio
Daughtry (band)28.35×Music & Radio
Goo Goo Dolls15.7×Music & Radio
YouTube Music4.11×Internet & Social Media
Breaking Benjamin21.24×Music & Radio
Axl Rose14.19×Music & Radio
Album5.18×Music & Radio
Lizzy Borden7.86×Music & Radio
Tool11.24×Music & Radio
Inertia16.46×Music & Radio
Mark Tremonti45.85×Music & Radio
System of a Down14.39×Music & Radio
Grunge5.88×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nickelback audience
TraitClusterScore
ExtroversionTHRILL1.68
PatriotismCONSERVATISM1.11
TraditionCONSERVATISM1.05
Convenience OrientationPREMIUM1.03
Community OrientationOPEN0.96
Social Media UsageJOY0.96

Worldwide distribution

Worldwide audience distribution share by country for Nickelback
CountryShare
United States43.4%
Canada8.2%
Brazil8.0%

See Nickelback audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Nickelback have in United States?

Nickelback has an estimated audience of 1,708,214 people in United States, concentrated in California and Texas.

What is the gender split and age of Nickelback fans?

40.4% of Nickelback fans are female, 59.6% are male, with an average age of 41.4 years.

Which brands do Nickelback fans like most?

Nickelback fans show strongest brand affinity for Creed (band) (32.89×), 3 Doors Down (25.94×), and Cardinals (9.33×) over the country average.

Where do Nickelback fans live in United States?

Nickelback fans in United States are most concentrated in California (reach 123,446), Texas (reach 123,092), and Florida (reach 88,875). These three regions account for the largest share of the active audience.

What other brands do Nickelback fans also like?

Beyond Nickelback itself, the audience over-indexes on 3 Doors Down (25.94×), Cardinals (9.33×), Casey (5.24×), and Hinder (28.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nickelback. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.