For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront
How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | MMadison Square Garden | 12M | 76.5% | 37.5 | 39.3% | Arena |
| 2 | BBarclays Center | 6.2M | 85.8% | 37.4 | 43.8% | Arena |
| 3 | TTD Garden | 3.8M | 93.6% | 37.8 | 38.0% | Arena |
| 4 | UUnited Center | 3.7M | 94.3% | 37.3 | 38.7% | Arena |
| 5 | PPrudential Center | 3.4M | 92.8% | 41.7 | 36.8% | Arena |
| 6 | TToyota Center | 2.6M | 95.3% | 36.7 | 41.6% | Arena |
| 7 | CChase Center | 2.5M | 92.6% | 37.6 | 42.3% | Arena |
| 8 | CChase Center | 2.5M | 92.4% | 37.1 | 46.7% | Arena |
| 9 | BBridgestone Arena | 2.1M | 96.5% | 40.6 | 39.1% | Arena |
| 10 | IIntuit Dome | 2M | 87.7% | 35.7 | 42.0% | Arena |
| 11 | CCrypto.com Arena | 2M | 88.4% | 35.9 | 38.7% | Arena |
| 12 | CClimate Pledge Arena | 2M | 93.5% | 39.8 | 43.6% | Arena |
| 13 | AAmerican Airlines Center | 1.9M | 94.5% | 37.5 | 39.1% | Arena |
| 14 | SState Farm Arena | 1.9M | 96.0% | 37.2 | 44.7% | Arena |
| 15 | CCapital One Arena | 1.9M | 95.9% | 37.7 | 44.8% | Arena |
| 16 | CCapital One Arena | 1.8M | 95.9% | 36.9 | 38.5% | Arena |
| 17 | TT-Mobile Arena | 1.8M | 76.0% | 39.9 | 40.9% | Arena |
| 18 | XXfinity Mobile Arena | 1.8M | 94.7% | 38.8 | 41.5% | Arena |
| 19 | TT-Mobile Arena | 1.8M | 75.7% | 39.0 | 47.1% | Arena |
| 20 | XXfinity Mobile Arena | 1.7M | 94.9% | 36.9 | 38.7% | Arena |
| 21 | BBall Arena | 1.7M | 94.0% | 38.2 | 40.2% | Arena |
| 22 | KKaseya Center | 1.7M | 88.9% | 36.8 | 41.4% | Arena |
| 23 | LLittle Caesars Arena | 1.4M | 90.7% | 38.0 | 42.8% | Arena |
| 24 | LLittle Caesars Arena | 1.4M | 90.8% | 37.3 | 39.2% | Arena |
| 25 | MModa Center | 1.4M | 91.2% | 36.6 | 42.4% | Arena |
| 26 | KKia Center | 1.4M | 92.5% | 38.0 | 45.7% | Arena |
| 27 | MMadison Square Garden | 1.3M | 44.8% | 38.4 | 45.7% | Arena |
| 28 | HHonda Center | 1.3M | 90.8% | 39.8 | 37.5% | Arena |
| 29 | FFrost Bank Center | 1.2M | 94.2% | 36.6 | 41.6% | Arena |
| 30 | FFrost Bank Center | 1.2M | 94.0% | 35.7 | 46.4% | Arena |
| 31 | BBenchmark International Arena | 1.2M | 96.3% | 38.5 | 46.2% | Arena |
| 32 | MMortgage Matchup Center | 1.2M | 98.0% | 38.8 | 46.8% | Arena |
| 33 | SSpectrum Center | 1.1M | 96.2% | 37.3 | 46.5% | Arena |
| 34 | SSpectrum Center | 1.1M | 96.3% | 36.2 | 42.2% | Arena |
| 35 | SSAP Center at San Jose | 1.1M | 94.0% | 40.1 | 37.5% | Arena |
| 36 | PPPG Paints Arena | 1M | 95.0% | 39.8 | 38.5% | Arena |
| 37 | PPPG Paints Arena | 1M | 95.0% | 40.0 | 45.9% | Arena |
| 38 | GGainbridge Fieldhouse | 987k | 94.3% | 38.1 | 45.1% | Arena |
| 39 | TTarget Center | 972k | 92.0% | 35.7 | 42.3% | Arena |
| 40 | WWintrust Arena | 790k | 97.7% | 40.3 | 47.2% | Arena |
| 41 | FFiserv Forum | 750k | 94.5% | 39.4 | 41.4% | Arena |
| 42 | FFiserv Forum | 719k | 94.9% | 37.3 | 43.5% | Arena |
| 43 | EEnterprise Center | 693k | 97.0% | 40.5 | 40.3% | Arena |
| 44 | NNationwide Arena | 681k | 96.7% | 39.9 | 38.1% | Arena |
| 45 | WWells Fargo Center | 678k | 74.8% | 36.9 | 38.7% | Arena |
| 46 | EEnterprise Center | 661k | 97.0% | 38.7 | 46.7% | Arena |
| 47 | KKeyBank Center | 645k | 81.0% | 40.0 | 38.1% | Arena |
| 48 | KKeyBank Center | 635k | 80.9% | 39.7 | 44.4% | Arena |
| 49 | Aamericanairlines arena | 614k | 78.3% | 38.9 | 47.1% | Arena |
| 50 | AAmway Center | 557k | 60.9% | 38.0 | 53.6% | Arena |
| 51 | SSmoothie King Center | 497k | 92.7% | 36.1 | 42.2% | Arena |
| 52 | AAmerican Airlines Center | 471k | 76.8% | 36.6 | 43.2% | Arena |
| 53 | TTD Garden | 465k | 65.6% | 37.6 | 43.6% | Arena |
| 54 | FFedExForum | 441k | 94.4% | 36.6 | 40.3% | Arena |
| 55 | BBarclays Center | 436k | 46.3% | 35.9 | 46.3% | Arena |
| 56 | UUnited Center | 415k | 63.3% | 37.7 | 45.3% | Arena |
| 57 | PPrudential Center | 364k | 61.6% | 37.1 | 43.8% | Arena |
| 58 | SStaples Center | 336k | 65.1% | 36.5 | 42.3% | Arena |
| 59 | SSmoothie King Center | 323k | 44.5% | 38.0 | 46.9% | Arena |
| 60 | TToyota Center | 308k | 45.1% | 35.4 | 46.5% | Arena |
| 61 | BBridgestone Arena | 305k | 79.5% | 40.7 | 46.7% | Arena |
| 62 | MModa Center | 304k | 26.6% | 38.2 | 50.4% | Arena |
| 63 | TTarget Center | 298k | 68.0% | 37.7 | 49.1% | Arena |
| 64 | HHonda Center | 272k | 47.2% | 36.7 | 44.9% | Arena |
| 65 | MMichelob ULTRA Arena | 270k | 93.0% | 41.0 | 45.7% | Arena |
| 66 | PPNC Arena | 235k | 98.2% | 42.6 | 45.6% | Arena |
| 67 | AAmalie Arena | 231k | 85.6% | 40.2 | 39.9% | Arena |
| 68 | SScotiabank Arena | 230k | 7.1% | 36.4 | 38.5% | Arena |
| 69 | GGrand Casino Arena | 219k | 97.4% | 40.1 | 44.2% | Arena |
| 70 | PPepsi Center | 201k | 51.8% | 40.1 | 44.6% | Arena |
| 71 | MMullett Arena | 198k | 94.2% | 40.8 | 38.2% | Arena |
| 72 | GGolden 1 Center | 193k | 78.5% | 36.7 | 43.4% | Arena |
| 73 | QQuicken Loans Arena | 181k | 23.8% | 38.5 | 45.1% | Arena |
| 74 | TThe O2 Arena | 160k | 4.1% | 43.3 | 44.8% | Arena |
| 75 | CChesapeake Energy Arena | 153k | 83.2% | 38.5 | 47.7% | Arena |
| 76 | BBankers Life Fieldhouse | 153k | 69.6% | 39.0 | 45.6% | Arena |
| 77 | RRogers Arena | 143k | 5.1% | 39.4 | 37.6% | Arena |
| 78 | CCentre Bell | 127k | 3.7% | 38.4 | 37.5% | Arena |
| 79 | NNationwide Arena | 114k | 82.3% | 41.4 | 47.4% | Arena |
| 80 | OOracle Arena | 113k | 58.1% | 41.4 | 52.8% | Arena |
| 81 | EEnergySolutions Arena | 104k | 20.1% | 38.7 | 45.4% | Arena |
| 82 | FFootprint Center | 101k | 86.6% | 36.0 | 42.0% | Arena |
| 83 | SState Farm Arena | 97k | 55.8% | 35.8 | 46.2% | Arena |
| 84 | FFedExForum | 94k | 74.9% | 40.2 | 49.2% | Arena |
| 85 | AAir Canada Centre | 90k | 19.7% | 37.0 | 43.0% | Arena |
| 86 | RRogers Place | 90k | 8.1% | 40.9 | 47.7% | Arena |
| 87 | RRogers Place | 87k | 8.1% | 38.7 | 37.8% | Arena |
| 88 | EEtihad Arena | 75k | 11.4% | 39.6 | 42.1% | Arena |
| 89 | AAmway Center | 67k | 79.8% | 38.0 | 45.7% | Arena |
| 90 | PPHX Arena | 62k | 78.7% | 36.0 | 42.0% | Arena |
| 91 | CCoca-Cola Coliseum | 61k | 4.0% | 41.1 | 44.3% | Arena |
| 92 | CCanadian Tire Centre | 50k | 5.3% | 41.5 | 46.0% | Arena |
| 93 | CCanadian Tire Centre | 49k | 5.3% | 39.8 | 37.4% | Arena |
| 94 | RRod Laver Arena | 44k | 2.0% | 40.2 | 47.3% | Arena |
| 95 | SScotiabank Saddledome | 37k | 29.3% | 40.6 | 47.8% | Arena |
| 96 | SScotiabank Saddledome | 37k | 3.8% | 39.2 | 38.3% | Arena |
| 97 | CCanada Life Centre | 32k | 7.4% | 40.9 | 46.3% | Arena |
| 98 | CCanada Life Centre | 31k | 7.3% | 39.2 | 37.8% | Arena |
| 99 | SSAP Arena | 29k | 12.5% | 39.3 | 45.8% | Arena |
| 100 | LLanxess Arena | 20k | 4.8% | 39.7 | 45.0% | Arena |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular arenas compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each arena by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest arena in United States?
Madison Square Garden currently leads with an estimated audience of 12M people in United States.