Popularity ranking · United States

The 100 most popular Car Manufacturers in United States

This curated ranking covers the 100 largest car manufacturers in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 108 car manufacturers tracked in United States, the 100 ranked here account for the largest measured audience reach. Toyota, General Motors and BMW lead the list with a combined estimated audience of 84M people. Across all 100 entries the average audience size is 4.7M, and the largest, Toyota, reaches around 34M people in United States. Audience size is the estimated number of unique people in United States who actively engage with each car manufacturer, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Virgin Galactic 402k 44.4 29.4% Car manufacturer
52 Daihatsu 337k 35.2 47.4% Car manufacturer
53 Beechcraft 305k 40.5 21.9% Car manufacturer
54 Embraer 288k 38.0 36.6% Car manufacturer
55 Maruti Suzuki 220k 36.5 34.3% Car manufacturer
56 Saab Automobile 205k 37.3 25.6% Car manufacturer
57 Chery 180k 36.2 34.9% Car manufacturer
58 Automobile Dacia 166k 40.4 29.8% Car manufacturer
59 Zeekr 159k 38.7 27.3% Car manufacturer
60 Lancia 151k 39.7 23.6% Car manufacturer
61 BYD Auto 140k 40.0 27.1% Car manufacturer
62 Geely 136k 38.5 25.9% Car manufacturer
63 Jetour 106k 38.1 24.6% Car manufacturer
64 Fisker Automotive 104k 44.0 19.2% Car manufacturer
65 Chery 103k 38.2 28.8% Car manufacturer
66 Abarth 96k 36.0 36.7% Car manufacturer
67 Aiways 94k 40.8 42.0% Car manufacturer
68 Pilatus Aircraft 89k 48.8 28.6% Car manufacturer
69 Perodua 87k 33.9 49.0% Car manufacturer
70 Lee Cooper 84k 29.7 55.8% Car manufacturer
71 Chang'an 77k 20.7 44.7% Car manufacturer
72 JAC Motors 77k 39.8 41.5% Car manufacturer
73 Sikorsky Aircraft 57k 40.4 32.6% Car manufacturer
74 Haval 51k 40.7 30.4% Car manufacturer
75 Ford Motor Company 43k 40.1 31.3% Car manufacturer

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Frequently asked questions

How is this list of the most popular car manufacturers compiled?

Rascasse aggregates anonymized search-behavior signals across United States and ranks each car manufacturer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest car manufacturer in United States?

Toyota currently leads with an estimated audience of 34M people in United States.

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