Rascasse Audience Intelligence

X-Men (film) Viewer Demographics in United States

X-Men (film) has an estimated audience of 1.9M people in United States.

The average X-Men (film) fan in United States is 35.3 years old, more male, and lives primarily in California.

Most fans live in California, Texas, Florida.

Top affinities include Ant-Man (film), The Wolverine (film), Doctor Strange, with strongest over-indexing on Ant-Man (film) (108.55× the country average).

Demographically, the X-Men (film) audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Patriotism, Indulgence.

The typical X-Men (film) fan in United States is more male, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for Ant-Man (film).

Category: Movies & TV · Type: Movie / TV Show / Series

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1.9M
in United States
Gender
32.0%♀
68.0% male
Age
35.3
average years
Country rank
#15353
among all objects in United States
Fig. 01

Search interest · 12-month trend

+162%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of X-Men (film) viewers

32.0% are female, 68.0% are male, average age 35.3.

Fig. 02

Gender split

32.0%
Female
68.0%
Male
Demographic split for X-Men (film) audience in United States
MetricValue
Female32.0%
Male68.0%
Average age35.3
Estimated audience size1.9M
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the X-Men (film) audience in United States
Age bracketShare%
16-2434%
25-3419%
35-4418%
45-5416%
55+13%
Fig. 04

Worldwide distribution

49.2%

of the worldwide X-Men (film) audience comes from United States.

Worldwide audience distribution share by country for X-Men (film)
CountryShare
United States49.2%
India15.1%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

X-Men (film) fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~30K1.23×
02Utah~20K1.22×
03Idaho~10K1.21×
04Indiana~40K1.16×
05Wisconsin~40K1.13×
06Kentucky~30K1.11×
07Alaska~4K1.11×
08Arizona~50K1.10×
09Arkansas~20K1.10×
10Missouri~40K1.09×
11Oregon~30K1.08×
12Texas~100K1.06×
13Kansas~20K1.06×
14Nebraska~10K1.06×
15New Mexico~10K1.05×
16Montana~6K1.05×
17North Dakota~5K1.03×
18California~200K1.02×
19Ohio~70K1.02×
20Michigan~60K1.02×
21Washington~40K1.02×
22Tennessee~40K1.02×
23Colorado~30K1.02×
24Mississippi~20K1.02×
25Iowa~20K1.01×
26West Virginia~10K1.01×
27South Dakota~5K1.00×
28Illinois~70K0.99×
29North Carolina~60K0.99×
30Louisiana~30K0.99×
31Wyoming~3K0.99×
32Nevada~20K0.98×
33Alabama~30K0.97×
34Pennsylvania~70K0.95×
35Georgia~60K0.95×
36Minnesota~30K0.95×
37Delaware~5K0.95×
38South Carolina~30K0.93×
39Maine~7K0.93×
40Florida~100K0.91×
41New Jersey~50K0.91×
42Rhode Island~5K0.91×
43Virginia~40K0.90×
44Maryland~30K0.90×
45New Hampshire~7K0.90×
46Vermont~3K0.90×
47New York~100K0.89×
48Connecticut~20K0.88×
49Hawaii~7K0.87×
50Massachusetts~30K0.84×
Fig. 06

Affinity by region

Affinity by region — X-Men (film), United States
0.84×1.00×1.23×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the X-Men (film) audience vs. the country average
#·InterestCategoryAffinity×
01Ant-Man (film)Movies & TV108.55×
02The Wolverine (film)Movies & TV80.78×
03Doctor StrangeLiterature53.47×
04Guardians of the Galaxy (film)Movies & TV47.53×
05Black Panther (comics)Literature36.92×
06John Wick 2Movies & TV34.38×
07Anthony MackieMovies & TV34.08×
08Josh BrolinMovies & TV18.54×
09captain americaMovies & TV18.08×
10Superhero fictionLiterature14.48×
11Cobie SmuldersMovies & TV12.98×
12Graphic novelLiterature12.56×
13Disneyland ParisTravel & Leisure10.65×
14Obsessed (2009 film)Movies & TV10.20×
15Chris Evans (actor)Movies & TV9.43×
16Chris HemsworthMovies & TV9.42×
17Rotten TomatoesMovies & TV7.40×
18Anime and manga fandomLiterature5.17×
19SupermanMovies & TV4.71×
20PokémonGames4.54×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the X-Men (film) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the X-Men (film) audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.59×
IndulgenceJOY1.69×
Pet OwnershipJOY1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the X-Men (film) audience vs. the country average · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.58×
Quality AwarenessPREMIUM0.64×
Family OrientationCONSERVATISM0.70×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in X-Men (film) over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/x-men-film-61101” · Methodology