Rascasse Audience Intelligence

Algemeen Dagblad Audience in South Africa

A data profile of the people who buy, follow and care about Algemeen Dagblad in South Africa — modelled from more than twelve digital signal sources. Algemeen Dagblad has an estimated audience of 1,178,772 people in South Africa.

#3among Newspaper in South Africa
#27among Website / Newspaper / Magazine in South Africa
#6in News

Algemeen Dagblad has an estimated audience of 1,178,772 people in South Africa. 60.3% are female, 39.7% are male, average age 43.4.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Algemeen Dagblad profile in South Africa.

Audience size
1.2M
in South Africa
Gender
60.3%
39.7% male
Age
43.4
average years
Country rank
#631
Website / Newspaper / Magazine in South Africa
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Algemeen Dagblad

60.3% are female, 39.7% are male, average age 43.4.

Fig. 02

Gender split

60.3%
Female
39.7%
Male
Demographic split for Algemeen Dagblad audience in South Africa
MetricValue
Female60.3%
Male39.7%
Average age43.4
Estimated audience size1,178,772
Fig. 03

Age distribution

Ø 43.4
average years
Age distribution of the Algemeen Dagblad audience in South Africa
Age bracketShare%
16-1913%
20-2916%
30-3916%
40-4924%
50+31%
Fig. 04

Worldwide distribution

1.5%

of the worldwide Algemeen Dagblad audience comes from South Africa.

Worldwide audience distribution share by country for Algemeen Dagblad
CountryShare
Netherlands12.4%
India12.0%
China10.1%
Appendix

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How to read this data

Audience size is the estimated number of people in South Africa who actively search for Algemeen Dagblad. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across South Africa. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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