Rascasse Audience Intelligence

SZA (singer) Audience in United States

SZA (singer) has an estimated audience of 5M people in United States.

The average SZA (singer) fan in United States is 30.1 years old, more female, and lives primarily in California.

By number of fans, SZA (singer) ranks #32 among the 1357 objects in Hip hop in United States — 1.3× the group median.

Its fans are 2.1 years younger than the group average of 32.2.

Women make up 65.2% of the fan base, 16.2 percentage points more than the group average.

Interest is seasonal: January, February and December account for 36% of the year's searches, August is the quietest month.

Most fans live in California, Texas, New York.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
5M
in United States
Gender
65.2%♀
34.8% male
Age
30.1
average years
Country rank
#6579
among all objects in United States
Fig. 01

Search interest · 12-month trend

-60%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of SZA (singer) fans

65.2% are female, 34.8% are male, average age 30.1.

Fig. 02

Gender split

65.2%
Female
34.8%
Male
Demographic split for SZA (singer) audience in United States
MetricValue
Female65.2%
Male34.8%
Average age30.1
Estimated audience size5M
Fig. 03

Age distribution

Ø 30.1
average years
Age distribution of the SZA (singer) audience in United States
Age bracketShare%
16-2446%
25-3424%
35-4415%
45-5410%
55+5%
Fig. 04

Worldwide distribution

44.3%

of the worldwide SZA (singer) audience comes from United States.

Worldwide audience distribution share by country for SZA (singer)
CountryShare
United States44.3%
United Kingdom4.1%
Japan3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

SZA (singer) fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~300K1.49×
02Maryland~100K1.48×
03Louisiana~100K1.42×
04Mississippi~60K1.38×
05Washington, District of Columbia~10K1.28×
06South Carolina~100K1.26×
07New Jersey~200K1.24×
08Delaware~20K1.24×
09North Carolina~200K1.23×
10Alabama~90K1.23×
11Missouri~100K1.18×
12Virginia~200K1.16×
13Texas~400K1.15×
14Illinois~200K1.13×
15New York~300K1.12×
16California~700K1.10×
17Pennsylvania~200K1.09×
18Connecticut~60K1.09×
19Nevada~50K1.07×
20Michigan~200K1.06×
21Wisconsin~90K1.06×
22Florida~300K1.05×
23Massachusetts~100K1.05×
24Arkansas~50K1.04×
25Hawaii~20K1.04×
26Tennessee~100K1.03×
27Indiana~100K1.02×
28Ohio~200K1.01×
29Washington~100K1.01×
30Kentucky~70K0.99×
31Oklahoma~60K0.98×
32Rhode Island~20K0.97×
33Arizona~100K0.96×
34Kansas~40K0.90×
35Minnesota~80K0.89×
36New Mexico~30K0.86×
37Utah~40K0.84×
38Nebraska~20K0.84×
39Oregon~50K0.83×
40Colorado~70K0.80×
41Iowa~40K0.80×
42West Virginia~20K0.75×
43New Hampshire~10K0.73×
44North Dakota~9K0.73×
45Idaho~20K0.71×
46South Dakota~9K0.68×
47Alaska~7K0.68×
48Maine~10K0.67×
49Vermont~6K0.65×
50Montana~10K0.62×
Fig. 06

Affinity by region

Affinity by region — SZA (singer), United States
0.62×1.00×1.49×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in SZA (singer) over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/sza-singer-21679” · Methodology