Rascasse Audience Intelligence

Ikkimel Audience in Germany

Ikkimel has an estimated audience of 2.6M people in Germany.

#5among Hip hop in Germany#136among people in Germany#176in Music & Radio

The average Ikkimel fan in Germany is 22.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

By number of fans, Ikkimel ranks #5 among the 1353 objects in Hip hop in Germany — 5.4× the group median.

Its fans are 7.4 years younger than the group average of 29.8.

Women make up 66.6% of the fan base, 19.9 percentage points more than the group average.

Compared with the other 1352 objects in Hip hop, Ikkimel fans stand out for their interest in German hip hop, Brooklyn and Ayliva.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Shirin David, German hip hop, Brooklyn, with strongest over-indexing on Shirin David (30.78× the country average).

Demographically, the Ikkimel audience skews more female with an average age of 22.4, and over-indexes on personality traits such as Extroversion, Social Media Usage.

The typical Ikkimel fan in Germany is more female, around 22.4 years old, with strong Extroversion tendencies and a notable affinity for Shirin David.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
2.6M
in Germany
Gender
66.6%♀
33.4% male
Age
22.4
average years
Country rank
#2454
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Ikkimel fans

66.6% are female, 33.4% are male, average age 22.4.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for Ikkimel audience in Germany
MetricValue
Female66.6%
Male33.4%
Average age22.4
Estimated audience size2.6M
Fig. 03

Age distribution

Ø 22.4
average years
Age distribution of the Ikkimel audience in Germany
Age bracketShare%
16-2478%
25-3419%
35-442%
45-541%
55+0%
Fig. 04

Worldwide distribution

79.8%

of the worldwide Ikkimel audience comes from Germany.

Worldwide audience distribution share by country for Ikkimel
CountryShare
Germany79.8%
Austria6.2%
Switzerland4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Ikkimel fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~200K1.49×
02Sachsen~200K1.27×
03Hamburg~90K1.26×
04Brandenburg~100K1.09×
05Niedersachsen~300K1.03×
06Nordrhein-Westfalen~700K1.01×
07Hessen~200K0.96×
08Schleswig-Holstein~100K0.95×
09Bayern~500K0.94×
10Baden-Württemberg~400K0.93×
11Sachsen-Anhalt~80K0.93×
12Thüringen~70K0.93×
13Bremen~20K0.89×
14Rheinland-Pfalz~100K0.83×
15Saarland~30K0.83×
16Mecklenburg-Vorpommern~50K0.76×
Fig. 06

Affinity by region

Affinity by region — Ikkimel, Germany
0.76×1.00×1.49×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Ikkimel audience vs. the country average
#·InterestCategoryAffinity×
01Shirin DavidBeauty & Wellness30.78×
02German hip hopMusic & Radio19.88×
03BrooklynTravel & Leisure18.93×
04BennoMusic & Radio17.39×
05AylivaMusic & Radio16.72×
06Katja KrasaviceMusic & Radio15.25×
07MilanoMusic & Radio14.40×
08Nina ChubaMusic & Radio13.72×
09LoredanaMusic & Radio12.76×
10PegadorFashion & Accessoires10.78×
11Ski AgguMusic & Radio10.65×
12Singer-songwriterMusic & Radio9.92×
13HaftbefehlMusic & Radio8.67×
14MakkoMusic & Radio7.84×
15SongwriterMusic & Radio7.81×
16ArrangementHome & Garden7.56×
17BushidoMusic & Radio6.70×
18Cover versionMusic & Radio5.41×
19FinchMusic & Radio4.76×
20DaxMusic & Radio2.56×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Ikkimel audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Ikkimel audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.69×
Social Media UsageJOY1.36×
IndividualismJOY1.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Ikkimel audience vs. the country average · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.86×
Quality AwarenessPREMIUM0.87×
Need for SecurityCONSERVATISM0.93×
0×1.00× baseline2×
Appendix

Explore more audiences

More Hip hop audiences in Germany

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Ikkimel over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/de/ikkimel-10007786” · Methodology