Rascasse Audience Intelligence

Haftbefehl Audience in Germany

Haftbefehl has an estimated audience of 3.8M people in Germany.

#2among Hip hop in Germany#60among people in Germany#97in Music & Radio

The average Haftbefehl fan in Germany is 27.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

By number of fans, Haftbefehl ranks #2 among the 1353 objects in Hip hop in Germany — 7.9× the group median.

Its fans are 2.7 years younger than the group average of 29.8.

Women make up 41.5% of the fan base, 5.5 percentage points fewer than the group average.

Compared with the other 1352 objects in Hip hop, Haftbefehl fans stand out for their interest in Veysel, Milano and German hip hop.

Interest is seasonal: October, November and December account for 61% of the year's searches, September is the quietest month.

Most fans live in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top affinities include Capital Bra, Gzuz, Benno, with strongest over-indexing on Capital Bra (37.38× the country average).

Demographically, the Haftbefehl audience skews more male with an average age of 27.1, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion.

The typical Haftbefehl fan in Germany is more male, around 27.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Capital Bra.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
3.8M
in Germany
Gender
41.5%♀
58.5% male
Age
27.1
average years
Country rank
#1525
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+128%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Haftbefehl fans

41.5% are female, 58.5% are male, average age 27.1.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for Haftbefehl audience in Germany
MetricValue
Female41.5%
Male58.5%
Average age27.1
Estimated audience size3.8M
Fig. 03

Age distribution

Ø 27.1
average years
Age distribution of the Haftbefehl audience in Germany
Age bracketShare%
16-2458%
25-3422%
35-4410%
45-546%
55+3%
Fig. 04

Worldwide distribution

81.8%

of the worldwide Haftbefehl audience comes from Germany.

Worldwide audience distribution share by country for Haftbefehl
CountryShare
Germany81.8%
Switzerland7.0%
Austria6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Haftbefehl fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~400K1.32×
02Hamburg~100K1.23×
03Nordrhein-Westfalen~1M1.20×
04Baden-Württemberg~600K1.17×
05Berlin~200K1.17×
06Niedersachsen~400K1.07×
07Rheinland-Pfalz~200K1.02×
08Bremen~30K1.01×
09Bayern~600K0.94×
10Saarland~40K0.92×
11Schleswig-Holstein~100K0.88×
12Sachsen~200K0.87×
13Brandenburg~100K0.87×
14Sachsen-Anhalt~90K0.84×
15Mecklenburg-Vorpommern~60K0.79×
16Thüringen~80K0.77×
Fig. 06

Affinity by region

Affinity by region — Haftbefehl, Germany
0.77×1.00×1.32×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Haftbefehl audience vs. the country average
#·InterestCategoryAffinity×
01Capital BraMusic & Radio37.38×
02GzuzMusic & Radio36.98×
03BennoMusic & Radio35.09×
04VeyselMusic & Radio33.12×
05PashanimMusic & Radio26.79×
06JazeekMusic & Radio24.69×
07RAF CamoraMusic & Radio23.79×
08Apache 207Music & Radio22.28×
09LacazetteMusic & Radio21.59×
10MilanoMusic & Radio18.68×
11Farid BangMusic & Radio18.19×
12SSIOMusic & Radio18.05×
13German hip hopMusic & Radio17.97×
14BushidoMusic & Radio17.32×
15DeutschrapMusic & Radio14.70×
16IkkimelMusic & Radio14.47×
17FinchMusic & Radio11.52×
18Katja KrasaviceMusic & Radio10.83×
19Shirin DavidBeauty & Wellness9.75×
20Cro (rapper)Music & Radio9.49×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Haftbefehl audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Haftbefehl audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.28×
ExtroversionTHRILL1.20×
Social Media UsageJOY1.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Haftbefehl audience vs. the country average · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.59×
IndividualismJOY0.61×
Quality AwarenessPREMIUM0.67×
0×1.00× baseline2×
Appendix

Explore more audiences

More Hip hop audiences in Germany

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Haftbefehl over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/de/haftbefehl-18137” · Methodology