Rascasse Audience Intelligence

Red Bull Rampage Fan Demographics in Germany

Red Bull Rampage has an estimated audience of 108K people in Germany.

#2among Extreme sports in Germany
#518among events in Germany
#2869in Sports

The average Red Bull Rampage fan in Germany is 41.2 years old, more male, and lives primarily in Bayern.

By number of fans, Red Bull Rampage ranks #2 among the 10 objects in Extreme sports in Germany — 8.6× the group median.

Its fans are 6.8 years older than the group average of 34.4.

Women make up 20.4% of the fan base, 7.6 percentage points fewer than the group average.

Compared with the other 9 objects in Extreme sports, Red Bull Rampage fans stand out for their interest in Ice Climber, Fixed-gear bicycle and Transition Bikes.

Interest is seasonal: September, October and November account for 73% of the year's searches, April is the quietest month.

Most fans live in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top affinities include Ice Climber, Fixed-gear bicycle, Transition Bikes, with strongest over-indexing on Ice Climber (203.71× the country average).

Demographically, the Red Bull Rampage audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Need for Security, Sports Activity.

The typical Red Bull Rampage fan in Germany is more male, around 41.2 years old, with strong Need for Security tendencies and a notable affinity for Ice Climber.

Category: Sports · Type: Event · Subtype: Extreme sports

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
108K
in Germany
Gender
20.4%♀
79.6% male
Age
41.2
average years
Country rank
#35106
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Red Bull Rampage fans

20.4% are female, 79.6% are male, average age 41.2.

Fig. 02

Gender split

20.4%
Female
79.6%
Male
Demographic split for Red Bull Rampage audience in Germany
MetricValue
Female20.4%
Male79.6%
Average age41.2
Estimated audience size108K
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Red Bull Rampage audience in Germany
Age bracketShare%
16-2423%
25-3413%
35-4416%
45-5422%
55+25%
Fig. 04

Worldwide distribution

9.9%

of the worldwide Red Bull Rampage audience comes from Germany.

Worldwide audience distribution share by country for Red Bull Rampage
CountryShare
United States18.4%
France12.6%
Germany9.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Red Bull Rampage fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~30K1.97×
02Baden-Württemberg~30K1.93×
03Thüringen~4K1.53×
04Rheinland-Pfalz~7K1.30×
05Sachsen~6K1.19×
06Hessen~10K1.17×
07Saarland~1K1.11×
08Nordrhein-Westfalen~20K0.96×
09Bremen<1K0.84×
10Sachsen-Anhalt~2K0.78×
11Mecklenburg-Vorpommern~2K0.74×
12Brandenburg~2K0.73×
13Hamburg~2K0.73×
14Niedersachsen~7K0.71×
15Schleswig-Holstein~3K0.69×
16Berlin~3K0.65×
Fig. 06

Affinity by region

Affinity by region — Red Bull Rampage, Germany
0.65×1.00×1.97×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Red Bull Rampage audience vs. the country average
#·InterestCategoryAffinity×
01Ice ClimberGames203.71×
02Fixed-gear bicycleSports165.43×
03Transition BikesCars & Mobility155.70×
04Nino SchurterSports155.44×
05CrankworxSports144.28×
06Cave divingSports137.88×
07Shaun White SnowboardingGames132.93×
08Danny MacAskillSports108.35×
09Mountain bike orienteeringSports93.02×
10FreeridingSports87.54×
11FIS Cross-Country World CupSports81.97×
12CanyoningSports53.96×
13Big wall climbingSports53.01×
14RabFashion & Accessoires50.57×
15CompassHome & Garden49.84×
16Atomic SkisSports42.44×
17PinkbikeSports40.80×
18UCI Mountain Bike World CupSports35.32×
19Mikaela ShiffrinSports19.05×
20Backcountry skiingSports11.37×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Red Bull Rampage audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Red Bull Rampage audience vs. the country average · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM4.87×
Sports ActivityPOWER1.66×
Risk AppetiteTHRILL1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Red Bull Rampage audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.78×
Social Media UsageJOY0.85×
ExtroversionTHRILL0.86×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Red Bull Rampage over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/red-bull-rampage-43952” · Methodology