For marketing, sponsorship & live-entertainment teams
Every entity in this table has a full profile.
Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in Germany who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Germany. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Germany, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Germany. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | CCommerzbank | 14M | 92.2% | 43.4 | 42.1% | Bank |
| 2 | SSparkasse | 10M | 87.4% | 41.6 | 47.5% | Bank |
| 3 | PPostbank | 10M | 81.1% | 41.3 | 46.0% | Bank |
| 4 | DDeutsche Bank | 6.9M | 61.5% | 44.8 | 37.3% | Bank |
| 5 | TTargobank | 5.9M | 94.3% | 46.1 | 32.0% | Bank |
| 6 | VVolkswagen Bank | 3.7M | 82.9% | 42.0 | 39.0% | Bank |
| 7 | CConsorsbank | 2.9M | 95.1% | 41.7 | 40.8% | Bank |
| 8 | BBerliner Volksbank | 2.8M | 97.7% | 42.2 | 47.1% | Bank |
| 9 | IING-DiBa | 2.5M | 84.3% | 43.0 | 40.9% | Bank |
| 10 | CComdirect | 2.5M | 94.3% | 41.3 | 38.8% | Bank |
| 11 | VVolksbank | 2.2M | 70.4% | 38.4 | 50.4% | Bank |
| 12 | BBBBank | 2.2M | 94.1% | 44.5 | 41.3% | Bank |
| 13 | RReisebank | 1.9M | 97.0% | 43.7 | 40.3% | Bank |
| 14 | SSparda-Bank | 1.8M | 90.1% | 43.0 | 40.9% | Bank |
| 15 | KKfW | 1.8M | 86.8% | 43.6 | 35.7% | Bank |
| 16 | BBaden-Württembergische Bank | 1.6M | 99.6% | 42.8 | 44.7% | Bank |
| 17 | NNorisbank | 1.6M | 97.0% | 42.2 | 41.4% | Bank |
| 18 | RRaisin | 1.4M | 43.0% | 43.3 | 39.8% | Bank |
| 19 | SSantander Bank | 1.4M | 14.6% | 36.9 | 45.1% | Bank |
| 20 | SSparkasse Karlsruhe | 1.4M | 98.5% | 40.1 | 48.1% | Bank |
| 21 | CConsors Finanz | 1.2M | 93.4% | 41.7 | 40.8% | Bank |
| 22 | HHanseatic Bank | 1.1M | 94.0% | 41.2 | 43.2% | Bank |
| 23 | VVolksbank Kraichgau | 1.1M | 97.4% | 43.5 | 43.2% | Bank |
| 24 | GGLS Bank | 799k | 92.6% | 45.1 | 46.3% | Bank |
| 25 | HHypoVereinsbank | 780k | 35.8% | 35.5 | 62.9% | Bank |
| 26 | BBarclays | 780k | 5.4% | 41.4 | 36.9% | Bank |
| 27 | BBBVA | 730k | 1.1% | 46.1 | 48.9% | Bank |
| 28 | IING Group | 702k | 55.8% | 41.8 | 37.6% | Bank |
| 29 | AAdvanzia Bank | 684k | 77.9% | 41.5 | 40.0% | Bank |
| 30 | BBerliner Sparkasse | 656k | 97.5% | 41.5 | 50.6% | Bank |
| 31 | BBank of Scotland | 626k | 11.3% | 30.3 | 64.4% | Bank |
| 32 | VVolksbank pur | 626k | 98.0% | 39.4 | 46.2% | Bank |
| 33 | FFNZ Bank | 579k | 96.3% | 43.2 | 39.5% | Bank |
| 34 | EeasyCredit | 505k | 81.7% | 39.9 | 40.1% | Bank |
| 35 | UUniCredit | 487k | 2.4% | 37.0 | 33.5% | Bank |
| 36 | GGoldman Sachs | 450k | 5.3% | 45.0 | 21.2% | Bank |
| 37 | PPSD Bank | 446k | 95.0% | 41.5 | 49.7% | Bank |
| 38 | EE-Trade | 432k | 2.5% | 44.3 | 28.1% | Bank |
| 39 | BBNP Paribas | 406k | 3.1% | 45.0 | 38.5% | Bank |
| 40 | SSparkasse KölnBonn | 393k | 97.3% | 40.7 | 50.2% | Bank |
| 41 | KKreissparkasse Köln | 367k | 97.7% | 40.8 | 51.0% | Bank |
| 42 | Eeasybank | 364k | 30.1% | 43.1 | 38.1% | Bank |
| 43 | PPrivatBank | 340k | 88.4% | 42.3 | 43.7% | Bank |
| 44 | SSparda-Bank West | 327k | 97.6% | 42.5 | 47.7% | Bank |
| 45 | DDZ Bank | 323k | 77.8% | 40.3 | 35.0% | Bank |
| 46 | UUBS | 317k | 2.9% | 45.8 | 38.8% | Bank |
| 47 | SSparkasse Hannover | 315k | 98.3% | 41.8 | 48.6% | Bank |
| 48 | BBaader Bank | 285k | 89.9% | 38.8 | 43.6% | Bank |
| 49 | UUmweltBank | 274k | 95.2% | 38.7 | 52.5% | Bank |
| 50 | OOstsächsische Sparkasse Dresden | 273k | 98.1% | 42.2 | 50.1% | Bank |
| 51 | LL-Bank | 248k | 22.2% | 43.8 | 41.5% | Bank |
| 52 | SSparda-Bank Südwest | 241k | 97.2% | 42.2 | 43.6% | Bank |
| 53 | SSparkasse Dortmund | 236k | 98.4% | 41.4 | 47.8% | Bank |
| 54 | HHSBC | 233k | 0.7% | 36.0 | 43.6% | Bank |
| 55 | RRaiffeisen Bank | 229k | 4.6% | 41.3 | 44.4% | Bank |
| 56 | IIPKO | 226k | 1.3% | 39.9 | 29.4% | Bank |
| 57 | SSparda-Bank Hessen | 221k | 97.4% | 42.2 | 43.8% | Bank |
| 58 | TTurquoise (trading platform) | 212k | 3.3% | 45.3 | 100.0% | Bank |
| 59 | VV-Bank | 211k | 81.9% | 40.8 | 41.7% | Bank |
| 60 | JJPMorgan Chase | 210k | 2.4% | 38.4 | 45.7% | Bank |
| 61 | SSparda-Bank Berlin | 204k | 98.5% | 42.4 | 45.1% | Bank |
| 62 | BBunq | 203k | 16.1% | 41.1 | 40.7% | Bank |
| 63 | SStadtsparkasse München | 202k | 95.9% | 41.4 | 49.4% | Bank |
| 64 | SSaxo Bank | 199k | 9.1% | 44.4 | 33.3% | Bank |
| 65 | RRabobank | 197k | 2.4% | 34.9 | 66.4% | Bank |
| 66 | BBerenberg | 194k | 54.6% | 39.9 | 44.5% | Bank |
| 67 | MMercedes-Benz Bank | 181k | 95.0% | 37.4 | 15.3% | Bank |
| 68 | PPax-Bank | 178k | 95.5% | 43.6 | 45.7% | Bank |
| 69 | BBuilding society | 168k | 33.2% | 41.5 | 44.7% | Bank |
| 70 | SSparkasse Essen | 167k | 98.1% | 42.0 | 53.9% | Bank |
| 71 | CChase | 157k | 0.3% | 22.0 | 35.3% | Bank |
| 72 | SSparkasse Aachen | 156k | 95.9% | 40.7 | 49.5% | Bank |
| 73 | CCrédit Agricole | 155k | 2.0% | 42.9 | 25.8% | Bank |
| 74 | DDanske Bank | 155k | 1.8% | 36.4 | 55.9% | Bank |
| 75 | MMorgan Stanley | 154k | 1.8% | 38.8 | 46.7% | Bank |
| 76 | BBremische Volksbank | 153k | 96.7% | 43.2 | 44.2% | Bank |
| 77 | CCapital One | 152k | 0.2% | 47.2 | 47.1% | Bank |
| 78 | HHelaba | 149k | 83.1% | 43.0 | 41.6% | Bank |
| 79 | SSparkasse Holstein | 145k | 98.2% | 42.7 | 51.8% | Bank |
| 80 | SSparkasse Nürnberg | 144k | 97.9% | 41.7 | 48.5% | Bank |
| 81 | DDeutsche Pfandbriefbank | 143k | 78.3% | 42.1 | 40.0% | Bank |
| 82 | LLandesbank Baden-Württemberg | 143k | 73.6% | 43.6 | 42.0% | Bank |
| 83 | OOldenburgische Landesbank | 143k | 81.1% | 42.5 | 43.6% | Bank |
| 84 | TTomorrow Bank | 141k | 77.1% | 41.6 | 45.0% | Bank |
| 85 | BBank of America | 140k | 0.2% | 42.1 | 47.1% | Bank |
| 86 | LLloyds Bank | 140k | 6.4% | 25.6 | 75.5% | Bank |
| 87 | SSaalesparkasse | 140k | 98.8% | 39.9 | 48.6% | Bank |
| 88 | DDenizbank | 138k | 2.1% | 41.5 | 51.2% | Bank |
| 89 | SSparkasse Bremen | 137k | 97.0% | 42.6 | 49.2% | Bank |
| 90 | SSüdwestbank | 135k | 93.6% | 43.8 | 41.1% | Bank |
| 91 | CCreditplus Bank | 134k | 93.7% | 43.8 | 41.1% | Bank |
| 92 | CCitibank | 128k | 0.4% | 41.4 | 48.9% | Bank |
| 93 | SSwiss Life Select | 127k | 53.0% | 42.8 | 33.8% | Bank |
| 94 | FFörde Sparkasse | 127k | 98.0% | 42.1 | 49.5% | Bank |
| 95 | CCitigroup | 125k | 4.5% | 44.6 | 44.7% | Bank |
| 96 | BBHW Bausparkasse | 124k | 88.2% | 42.3 | 46.4% | Bank |
| 97 | VVolkswagen Financial Services | 123k | 9.9% | 38.6 | 30.9% | Bank |
| 98 | LLandessparkasse zu Oldenburg | 122k | 95.9% | 40.3 | 50.1% | Bank |
| 99 | GGaranti Bank | 118k | 5.2% | 42.3 | 50.1% | Bank |
| 100 | SSparkasse Pforzheim Calw | 118k | 97.7% | 39.7 | 50.4% | Bank |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular banks compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each bank by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest bank in Germany?
Commerzbank currently leads with an estimated audience of 14M people in Germany.