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Age brackets, gender split, regional distribution down to postal code where available, and the brands this audience overindexes on — per country, for c. 300,000 brands, teams, artists and media properties across 200+ countries. Open in the browser, no login.
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How to read this list
Rank
Position in the Top 51, sorted by audience size from largest to smallest. Updated quarterly.
Audience size
Estimated number of unique people in United States who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United States. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United States, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United States. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | VVanity Fair (magazine) | 8.3M | 35.9% | 41.8 | 69.2% | Fashion magazine |
| 2 | GGQ | 5.1M | 35.1% | 33.7 | 54.3% | Fashion magazine |
| 3 | TTeen Vogue | 4.7M | 80.3% | 30.6 | 64.1% | Fashion magazine |
| 4 | SStil in Berlin | 3.8M | 13.7% | 31.1 | 42.1% | Fashion magazine |
| 5 | DDazed & Confused (magazine) | 2.8M | 30.4% | 32.7 | 59.1% | Fashion magazine |
| 6 | NNylon (magazine) | 2.2M | 26.7% | 33.5 | 63.2% | Fashion magazine |
| 7 | WW (magazine) | 2.1M | 25.7% | 36.0 | 74.2% | Fashion magazine |
| 8 | EEsquire (magazine) | 1.9M | 43.8% | 35.6 | 60.1% | Fashion magazine |
| 9 | OOut (magazine) | 1.9M | 27.9% | 30.3 | 62.8% | Fashion magazine |
| 10 | SShape (magazine) | 1.1M | 27.9% | — | — | Fashion magazine |
| 11 | BBustle | 877k | 15.1% | 38.1 | 78.9% | Fashion magazine |
| 12 | VVogue | 658k | 18.3% | 35.6 | 69.6% | Fashion magazine |
| 13 | FFHM | 576k | 17.7% | 40.4 | 33.3% | Fashion magazine |
| 14 | CCondé Nast | 537k | 25.8% | 39.9 | 64.4% | Fashion magazine |
| 15 | II-D | 438k | 15.2% | 37.0 | 60.0% | Fashion magazine |
| 16 | CCloser (magazine) | 390k | 7.1% | 46.9 | 77.8% | Fashion magazine |
| 17 | SSneaker Freaker | 344k | 24.5% | 32.7 | 41.3% | Fashion magazine |
| 18 | GGlamour (magazine) | 318k | 27.3% | 36.0 | 70.1% | Fashion magazine |
| 19 | JJolie (magazine) | 273k | 16.3% | 44.2 | 86.6% | Fashion magazine |
| 20 | LLife & Style (magazine) | 249k | 28.0% | — | — | Fashion magazine |
| 21 | IInStyle | 214k | 8.5% | 37.6 | 71.3% | Fashion magazine |
| 22 | LLatina (magazine) | 204k | 5.8% | 34.2 | 60.0% | Fashion magazine |
| 23 | EElle (magazine) | 190k | 2.0% | 34.8 | 69.8% | Fashion magazine |
| 24 | HHarper's Bazaar | 161k | 8.5% | 36.6 | 73.9% | Fashion magazine |
| 25 | CCosmopolitan (magazine) | 160k | 2.4% | 35.7 | 68.3% | Fashion magazine |
| 26 | WWomen's Wear Daily | 139k | 11.9% | 40.6 | 75.1% | Fashion magazine |
| 27 | MMarie Claire | 131k | 3.8% | 34.8 | 73.6% | Fashion magazine |
| 28 | VVogue Paris | 118k | 14.7% | 35.8 | 74.4% | Fashion magazine |
| 29 | WWomen's Health (magazine) | 108k | 48.0% | 38.6 | 70.1% | Fashion magazine |
| 30 | VVogue Italia | 96k | 1.4% | 39.6 | 73.6% | Fashion magazine |
| 31 | CCultura Colectiva | 84k | 22.1% | 38.2 | 55.2% | Fashion magazine |
| 32 | XXXL (magazine) | 80k | 1.9% | 36.3 | 57.9% | Fashion magazine |
| 33 | RRebel Circus | 66k | 62.5% | 38.6 | 69.4% | Fashion magazine |
| 34 | BBrigitte (magazine) | 54k | 2.9% | 35.1 | 61.0% | Fashion magazine |
| 35 | CCosmopolitan UK | 42k | 2.8% | 37.2 | 74.8% | Fashion magazine |
| 36 | TTattoo Spirit | 36k | 24.2% | 32.2 | 49.8% | Fashion magazine |
| 37 | TTattoo Magazine | 28k | 27.1% | 32.3 | 48.3% | Fashion magazine |
| 38 | YYesStyle.com | 22k | 12.4% | 27.7 | 65.2% | Fashion magazine |
| 39 | AAnother Magazine | 16k | 9.6% | 37.7 | 70.4% | Fashion magazine |
| 40 | WWomen's Health & Fitness Magazine | 16k | 25.4% | 37.2 | 70.6% | Fashion magazine |
| 41 | GGLAMOUR UK | 15k | 4.0% | 37.3 | 85.5% | Fashion magazine |
| 42 | Ffreundin | 10k | 0.5% | 31.6 | 82.5% | Fashion magazine |
| 43 | SSTYLIGHT | 10k | 4.9% | 41.4 | 66.5% | Fashion magazine |
| 44 | HHejab Fashion Magazine | 3.6k | 22.4% | 29.8 | 70.9% | Fashion magazine |
| 45 | JJamalouki Magazine مجلّة جمالكِ | 3.5k | 5.5% | 37.7 | 71.0% | Fashion magazine |
| 46 | SSTYLEFILE MAGAZINE | 1.5k | 67.3% | 22.8 | 43.5% | Fashion magazine |
| 47 | Gglamour germany | 1.2k | 3.5% | 27.9 | 79.1% | Fashion magazine |
| 48 | FFreshly Inked Magazine | 334 | 70.1% | 28.7 | 46.3% | Fashion magazine |
| 49 | TT: The New York Times Style Magazine | 299 | 0.6% | 43.0 | 71.5% | Fashion magazine |
| 50 | MMen's Health Deutschland | 233 | 1.6% | 27.7 | 44.2% | Fashion magazine |
| 51 | SStylefile.de | 218 | 3.3% | 24.4 | 16.1% | Fashion magazine |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular fashion magazines compiled?
Rascasse aggregates anonymized search-behavior signals across United States and ranks each fashion magazine by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is updated quarterly from the latest search-behavior data and re-published as a static page.
What is the largest fashion magazine in United States?
Vanity Fair (magazine) currently leads with an estimated audience of 8.3M people in United States.