A data profile of the people who buy, follow and care about Cumbia in Argentina — modelled from more than twelve digital signal sources. Cumbia has an estimated audience of 1,495,794 people in Argentina.
Cumbia has an estimated audience of 1,495,794 people in Argentina. 49.6% are female, 50.4% are male, average age 35.2.
The key figures that characterise the Cumbia profile in Argentina.
49.6% are female, 50.4% are male, average age 35.2.
| Metric | Value |
|---|---|
| Female | 49.6% |
| Male | 50.4% |
| Average age | 35.2 |
| Estimated audience size | 1,495,794 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 23% | |
| 30-39 | 19% | |
| 40-49 | 16% | |
| 50+ | 13% |
of the worldwide Cumbia audience comes from Argentina.
| Country | Share |
|---|---|
| United States | 22.3% |
| Mexico | 20.1% |
| Colombia | 15.8% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Cumbia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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