Rascasse Audience Intelligence

Dolly Parton Audience in United States

Dolly Parton has an estimated audience of 13.4M people in United States.

#2among Country music in United States#82among people in United States#173in Music & Radio

The average Dolly Parton fan in United States is 42.1 years old, more female, and lives primarily in California.

By number of fans, Dolly Parton ranks #1 among the 508 objects in Country music in United States — 43.0× the group median.

Its fans are 1.5 years younger than the group average of 43.6.

Women make up 60.9% of the fan base, 4.3 percentage points more than the group average.

Compared with the other 507 objects in Country music, Dolly Parton fans stand out for their interest in Vanderbilt University, Red's and JellyRoll.

Interest is seasonal: March, November and December account for 36% of the year's searches, April is the quietest month.

Most fans live in California, Texas, Tennessee.

Top affinities include Vanderbilt University, Red's, JellyRoll, with strongest over-indexing on Vanderbilt University (6.89× the country average).

Demographically, the Dolly Parton audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Patriotism, Need for Security.

The typical Dolly Parton fan in United States is more female, around 42.1 years old, with strong Patriotism tendencies and a notable affinity for Vanderbilt University.

Category: Music & Radio · Type: Person · Subtype: Country music

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
13.4M
in United States
Gender
60.9%♀
39.1% male
Age
42.1
average years
Country rank
#2591
among all objects in United States
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Dolly Parton fans

60.9% are female, 39.1% are male, average age 42.1.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Dolly Parton audience in United States
MetricValue
Female60.9%
Male39.1%
Average age42.1
Estimated audience size13.4M
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Dolly Parton audience in United States
Age bracketShare%
16-2421%
25-3415%
35-4415%
45-5420%
55+30%
Fig. 04

Worldwide distribution

52.8%

of the worldwide Dolly Parton audience comes from United States.

Worldwide audience distribution share by country for Dolly Parton
CountryShare
United States52.8%
United Kingdom10.6%
Canada4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Dolly Parton fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~700K2.55×
02Kentucky~300K1.66×
03West Virginia~100K1.58×
04Arkansas~200K1.41×
05Missouri~300K1.31×
06Alabama~300K1.31×
07Oklahoma~200K1.31×
08Mississippi~200K1.27×
09Indiana~300K1.20×
10South Carolina~300K1.19×
11North Carolina~500K1.17×
12Ohio~500K1.12×
13Louisiana~200K1.10×
14Kansas~100K1.10×
15Georgia~500K1.07×
16Iowa~100K1.03×
17Montana~40K1.00×
18South Dakota~40K1.00×
19Idaho~70K0.99×
20Maine~50K0.99×
21New Mexico~80K0.98×
22Michigan~400K0.97×
23Virginia~300K0.97×
24North Dakota~30K0.97×
25Nebraska~80K0.96×
26Wyoming~20K0.95×
27Wisconsin~200K0.94×
28Oregon~200K0.94×
29Pennsylvania~500K0.93×
30Minnesota~200K0.91×
31Utah~100K0.91×
32New Hampshire~50K0.89×
33Texas~800K0.88×
34Colorado~200K0.87×
35Illinois~400K0.85×
36Washington~300K0.84×
37Florida~700K0.83×
38Arizona~300K0.83×
39Vermont~20K0.82×
40Alaska~20K0.80×
41Delaware~30K0.78×
42Maryland~200K0.76×
43Connecticut~100K0.76×
44Nevada~100K0.76×
45Rhode Island~30K0.71×
46Massachusetts~200K0.68×
47California~1M0.67×
48New York~500K0.67×
49New Jersey~200K0.65×
50Hawaii~30K0.60×
Fig. 06

Affinity by region

Affinity by region — Dolly Parton, United States
0.60×1.00×2.55×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Dolly Parton audience vs. the country average
#·InterestCategoryAffinity×
01Vanderbilt UniversityBusiness & Career6.89×
02Red'sSports4.57×
03JellyRollMusic & Radio4.32×
04Western music (North America)Music & Radio4.28×
05Dick CheneyPolitics & Society2.94×
06Diane KeatonMovies & TV2.90×
07Scooby-DooMovies & TV2.67×
08Google NewsNews2.66×
09Lindsey GrahamPolitics & Society2.48×
10Melania TrumpPolitics & Society2.47×
11GrandparentKids & Family2.05×
12NatureHome & Garden1.76×
13Rock musicMusic & Radio1.72×
14Dollar GeneralShopping1.69×
15Country musicMusic & Radio1.68×
16Hobby LobbyHome & Garden1.68×
17NBCMovies & TV1.67×
18Breaking newsMovies & TV1.54×
19PinterestInternet & Social Media1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Dolly Parton audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Dolly Parton audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.45×
Need for SecurityCONSERVATISM1.43×
Community OrientationOPEN1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Dolly Parton audience vs. the country average · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.76×
Luxury OrientationPREMIUM0.83×
SustainabilityBALANCE0.86×
0×1.00× baseline2×
Appendix

Explore more audiences

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Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Dolly Parton over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/dolly-parton-7884” · Methodology