Rascasse Audience Intelligence

Dua Lipa Audience in Argentina

A data profile of the people who buy, follow and care about Dua Lipa in Argentina — modelled from more than twelve digital signal sources. Dua Lipa has an estimated audience of 1,567,693 people in Argentina.

Dua Lipa has an estimated audience of 1,567,693 people in Argentina. 75.7% are female, 24.3% are male, average age 30.5. Top brand affinities: Willy Wonka, FC Rascasse.

Top brand affinities include Willy Wonka, FC Rascasse, with strongest over-indexing on Willy Wonka (1.61× the country average).

The typical Dua Lipa fan in Argentina is more female, around 30.5 years old, with a notable affinity for Willy Wonka.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Dua Lipa profile in Argentina.

Audience size
1.6M
in Argentina
Gender
75.7%
24.3% male
Age
30.5
average years
Country rank
#555
Person in Argentina
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dua Lipa fans

75.7% are female, 24.3% are male, average age 30.5.

Fig. 02

Gender split

75.7%
Female
24.3%
Male
Demographic split for Dua Lipa audience in Argentina
MetricValue
Female75.7%
Male24.3%
Average age30.5
Estimated audience size1,567,693
Fig. 03

Age distribution

Ø 30.5
average years
Age distribution of the Dua Lipa audience in Argentina
Age bracketShare%
16-1948%
20-2918%
30-3913%
40-4911%
50+9%
Fig. 04

Worldwide distribution

3.8%

of the worldwide Dua Lipa audience comes from Argentina.

Worldwide audience distribution share by country for Dua Lipa
CountryShare
United States20.6%
Italy7.6%
United Kingdom6.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dua Lipa audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dua Lipa audience
#·InterestCategoryAffinity×
01Willy WonkaLiterature1.61×
02FC RascasseSports1.61×
Appendix

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How to read this data

Audience size is the estimated number of people in Argentina who actively search for Dua Lipa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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