A data profile of the people who buy, follow and care about Falkland Islands in Argentina — modelled from more than twelve digital signal sources. Falkland Islands has an estimated audience of 3,196,721 people in Argentina.
Falkland Islands has an estimated audience of 3,196,721 people in Argentina. 57.3% are female, 42.7% are male, average age 40.2. Top brand affinities: Bugatti, Tesla Motors, Aston Martin, SpaceX, Lacrosse.
Top brand affinities include Bugatti, Tesla Motors, Aston Martin, with strongest over-indexing on Bugatti (2.02× the country average).
Demographically, the Falkland Islands audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Need for Security, Tradition.
The typical Falkland Islands fan in Argentina is more female, around 40.2 years old, with strong Need for Security tendencies and a notable affinity for Bugatti.
The key figures that characterise the Falkland Islands profile in Argentina.
57.3% are female, 42.7% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 57.3% |
| Male | 42.7% |
| Average age | 40.2 |
| Estimated audience size | 3,196,721 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 21% | |
| 30-39 | 22% | |
| 40-49 | 20% | |
| 50+ | 21% |
of the worldwide Falkland Islands audience comes from Argentina.
| Country | Share |
|---|---|
| Argentina | 57.8% |
| United States | 9.1% |
| United Kingdom | 4.7% |
The strongest cross-interests of the Falkland Islands audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | SpaceX | Cars & Mobility | 2.47× | ||
| 02 | Bugatti | Cars & Mobility | 2.02× | ||
| 03 | Aston Martin | Cars & Mobility | 1.78× | ||
| 04 | Tesla Motors | Cars & Mobility | 1.64× | ||
| 05 | Lacrosse | Sports | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.29× | |
| Tradition | CONSERVATISM | 1.25× | |
| Convenience Orientation | PREMIUM | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.59× | |
| Career Orientation | POWER | 0.74× | |
| Risk Appetite | THRILL | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Argentina who actively search for Falkland Islands. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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