A data profile of the people who buy, follow and care about Falkland Islands in United States — modelled from more than twelve digital signal sources. Falkland Islands has an estimated audience of 501,880 people in United States.
The average Falkland Islands fan in United States is 40.0 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Non-alcoholic beverage, Rail transport, Detroit Tigers, with strongest over-indexing on Non-alcoholic beverage (2.6× the country average).
Demographically, the Falkland Islands audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Travelling, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Falkland Islands fan in United States is more female, around 40.0 years old, with strong Travelling tendencies and a notable affinity for Non-alcoholic beverage.
The key figures that characterise the Falkland Islands profile in United States.
58.7% are female, 41.3% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 40.0 |
| Estimated audience size | 501,880 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 19% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 18% |
of the worldwide Falkland Islands audience comes from United States.
| Country | Share |
|---|---|
| Argentina | 57.8% |
| United States | 9.1% |
| United Kingdom | 4.7% |
Where the Falkland Islands audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~2K | 1.62× | |
| 02 | Alaska | ~2K | 1.52× | |
| 03 | Vermont | ~1K | 1.34× | |
| 04 | Washington | ~10K | 1.27× | |
| 05 | Colorado | ~10K | 1.27× | |
| 06 | Maine | ~2K | 1.26× | |
| 07 | Massachusetts | ~10K | 1.25× | |
| 08 | Utah | ~6K | 1.25× | |
| 09 | Montana | ~2K | 1.24× | |
| 10 | New Hampshire | ~2K | 1.23× | |
| 11 | Virginia | ~10K | 1.16× | |
| 12 | Oregon | ~7K | 1.15× | |
| 13 | Minnesota | ~8K | 1.14× | |
| 14 | Connecticut | ~6K | 1.13× | |
| 15 | New York | ~30K | 1.07× | |
| 16 | Idaho | ~3K | 1.07× | |
| 17 | Rhode Island | ~2K | 1.07× | |
| 18 | Hawaii | ~2K | 1.05× | |
| 19 | Illinois | ~20K | 1.01× | |
| 20 | Florida | ~30K | 0.99× | |
| 21 | Maryland | ~8K | 0.98× | |
| 22 | California | ~50K | 0.96× | |
| 23 | Pennsylvania | ~20K | 0.96× | |
| 24 | Wisconsin | ~7K | 0.96× | |
| 25 | New Jersey | ~10K | 0.95× | |
| 26 | Kansas | ~4K | 0.93× | |
| 27 | North Dakota | <1K | 0.93× | |
| 28 | Texas | ~40K | 0.92× | |
| 29 | North Carolina | ~10K | 0.91× | |
| 30 | South Carolina | ~7K | 0.91× | |
| 31 | Nebraska | ~2K | 0.91× | |
| 32 | Michigan | ~10K | 0.90× | |
| 33 | Missouri | ~7K | 0.89× | |
| 34 | Iowa | ~4K | 0.87× | |
| 35 | Delaware | ~1K | 0.87× | |
| 36 | South Dakota | ~1K | 0.87× | |
| 37 | Georgia | ~10K | 0.86× | |
| 38 | Oklahoma | ~5K | 0.86× | |
| 39 | Ohio | ~10K | 0.85× | |
| 40 | Arizona | ~9K | 0.84× | |
| 41 | Tennessee | ~8K | 0.84× | |
| 42 | Indiana | ~8K | 0.84× | |
| 43 | New Mexico | ~2K | 0.82× | |
| 44 | Kentucky | ~5K | 0.81× | |
| 45 | Louisiana | ~5K | 0.80× | |
| 46 | Arkansas | ~3K | 0.80× | |
| 47 | West Virginia | ~2K | 0.79× | |
| 48 | Alabama | ~5K | 0.77× | |
| 49 | Nevada | ~4K | 0.77× | |
| 50 | Mississippi | ~3K | 0.70× |
The strongest cross-interests of the Falkland Islands audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Air France | Travel & Leisure | 3.71× | ||
| 02 | Paris Saint-Germain | Sports | 2.89× | ||
| 03 | Non-alcoholic beverage | Food & Beverages | 2.60× | ||
| 04 | Art Deco | Arts & Culture | 2.53× | ||
| 05 | Standup paddleboarding | Sports | 2.22× | ||
| 06 | Jessica Alba | Movies & TV | 2.10× | ||
| 07 | Ryan Gosling | Movies & TV | 1.90× | ||
| 08 | Rail transport | Travel & Leisure | 1.89× | ||
| 09 | Career development | Business & Career | 1.88× | ||
| 10 | Pittsburgh Pirates | Sports | 1.88× | ||
| 11 | Milwaukee Brewers | Sports | 1.82× | ||
| 12 | Backpacking (travel) | Travel & Leisure | 1.79× | ||
| 13 | Detroit Tigers | Sports | 1.77× | ||
| 14 | Public transport | Cars & Mobility | 1.69× | ||
| 15 | Fanatics | Fashion & Accessoires | 1.66× | ||
| 16 | Manchester United F.C. | Sports | 1.62× | ||
| 17 | Red Lobster | Food & Beverages | 1.62× | ||
| 18 | Sports club | Sports | 1.58× | ||
| 19 | Atlanta Braves | Sports | 1.57× | ||
| 20 | Espresso | Food & Beverages | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 2.08× | |
| Career Orientation | POWER | 1.70× | |
| Sports Activity | POWER | 1.44× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.59× | |
| Need for Security | CONSERVATISM | 0.65× | |
| Creativity | OPEN | 0.68× |
Falkland Islands has an estimated audience of 501,880 people in United States, concentrated in California and Texas.
58.7% of Falkland Islands fans are female, 41.3% are male, with an average age of 40.0 years.
Falkland Islands fans show strongest brand affinity for Non-alcoholic beverage (2.6×), Rail transport (1.89×), and Detroit Tigers (1.77×) over the country average.
Falkland Islands fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Falkland Islands itself, the audience over-indexes on Rail transport (1.89×), Detroit Tigers (1.77×), Career development (1.88×), and Public transport (1.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Falkland Islands. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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