Public transport Audience in United States

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Public transport has an estimated audience of 22,777,683 people in United States. 41.4% are female, 58.6% are male, average age 42.9. Top regions: California, New York, Texas. Top brand affinities: LabCorp, Food, Nature, United States, Airplane.

The average Public transport fan in United States is 42.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include LabCorp, Food, Nature, with strongest over-indexing on LabCorp (4.13× the country average). Demographically, the Public transport audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Public transport fans

Demographic split for Public transport audience in United States
MetricValue
Female41.4%
Male58.6%
Average age42.9
Estimated audience size22,777,683

Audience persona

The typical Public transport fan in United States is more male, around 42.9 years old, with strong Risk Appetite tendencies and a notable affinity for LabCorp.

Top regions in United States

Top regions ranked by reach for Public transport in United States
RegionReachAffinity
California3,190,3191.27×
New York2,469,4571.94×
Texas1,642,1970.84×
Florida1,466,9040.95×
Illinois1,156,2541.52×
Massachusetts887,8941.98×
Georgia725,5241.03×
Pennsylvania684,4090.89×
Virginia676,0101.22×
North Carolina587,5630.86×
Michigan549,0360.92×
Maryland548,5301.4×
New Jersey530,5040.92×
Washington500,1831.09×
Ohio464,6690.66×
Tennessee459,3111.01×
Arizona378,9120.81×
Indiana343,4960.83×
Missouri339,4770.92×
Minnesota336,1721.03×
Colorado322,0370.9×
Alabama301,4880.95×
Oregon277,6061.06×
Utah273,9561.34×
Washington, District of Columbia263,7283.85×
Wisconsin255,8560.75×
South Carolina244,2550.71×
Louisiana233,6910.8×
Connecticut212,6240.93×
Kansas206,2771.15×
Nevada199,9840.91×
Oklahoma189,6230.75×
Kentucky189,2470.66×
Iowa152,4340.81×
Arkansas150,2020.8×
Mississippi121,4250.65×
Nebraska119,7831.05×
New Mexico92,6780.81×
Idaho90,2250.79×
Hawaii88,4280.9×
New Hampshire79,4590.89×
Rhode Island71,6790.99×
West Virginia63,4440.6×
Maine61,5470.75×
Montana46,3610.73×
Delaware46,1090.73×
North Dakota45,6160.97×
South Dakota35,9550.68×
Alaska34,1890.7×
Vermont27,8030.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Public transport audience
BrandAffinityCategory
LabCorp4.13×Health
Food1.64×Food & Beverages
Nature2.08×Home & Garden
United States1.69×Travel & Leisure
Airplane3.25×Cars & Mobility
Prime8.33×
Personal finance1.69×Business & Career
Instant messaging2.42×Internet & Social Media
U.S. state1.87×Travel & Leisure
AutoZone2.36×Cars & Mobility
Transport2.01×Cars & Mobility
Philosophy1.74×Business & Career
Google News3.04×News
Animal Liberation Orchestra2.67×Music & Radio
Breaking news1.69×Movies & TV
North America1.62×Travel & Leisure
MSN1.83×News
Bike rental18.41×Cars & Mobility
Wikipedia2.09×Internet & Social Media
Android (operating system)1.55×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Public transport audience
TraitClusterScore
Risk AppetiteTHRILL2.48
PatriotismCONSERVATISM1.76
Luxury OrientationPREMIUM1.63
Career OrientationPOWER1.5
Convenience OrientationPREMIUM1.45
Urban LifestyleOPEN1.43

Worldwide distribution

Worldwide audience distribution share by country for Public transport
CountryShare
United States18.3%
Brazil6.1%
United Kingdom5.3%

See Public transport audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Public transport have in United States?

Public transport has an estimated audience of 22,777,683 people in United States, concentrated in California and New York.

What is the gender split and age of Public transport fans?

41.4% of Public transport fans are female, 58.6% are male, with an average age of 42.9 years.

Which brands do Public transport fans like most?

Public transport fans show strongest brand affinity for LabCorp (4.13×), Food (1.64×), and Nature (2.08×) over the country average.

Where do Public transport fans live in United States?

Public transport fans in United States are most concentrated in California (reach 3,190,319), New York (reach 2,469,457), and Texas (reach 1,642,197). These three regions account for the largest share of the active audience.

What other brands do Public transport fans also like?

Beyond Public transport itself, the audience over-indexes on Food (1.64×), Nature (2.08×), United States (1.69×), and Airplane (3.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Public transport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.