Public transport Audience in United States

Public transport has an estimated audience of 22,777,683 people in United States. 41.4% are female, 58.6% are male, average age 42.9. Top regions: California, New York, Texas. Top brand affinities: LabCorp, Food, Nature, United States, Airplane.
The average Public transport fan in United States is 42.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include LabCorp, Food, Nature, with strongest over-indexing on LabCorp (4.13× the country average). Demographically, the Public transport audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Public transport fans
| Metric | Value |
|---|---|
| Female | 41.4% |
| Male | 58.6% |
| Average age | 42.9 |
| Estimated audience size | 22,777,683 |
Audience persona
The typical Public transport fan in United States is more male, around 42.9 years old, with strong Risk Appetite tendencies and a notable affinity for LabCorp.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 3,190,319 | 1.27× |
| New York | 2,469,457 | 1.94× |
| Texas | 1,642,197 | 0.84× |
| Florida | 1,466,904 | 0.95× |
| Illinois | 1,156,254 | 1.52× |
| Massachusetts | 887,894 | 1.98× |
| Georgia | 725,524 | 1.03× |
| Pennsylvania | 684,409 | 0.89× |
| Virginia | 676,010 | 1.22× |
| North Carolina | 587,563 | 0.86× |
| Michigan | 549,036 | 0.92× |
| Maryland | 548,530 | 1.4× |
| New Jersey | 530,504 | 0.92× |
| Washington | 500,183 | 1.09× |
| Ohio | 464,669 | 0.66× |
| Tennessee | 459,311 | 1.01× |
| Arizona | 378,912 | 0.81× |
| Indiana | 343,496 | 0.83× |
| Missouri | 339,477 | 0.92× |
| Minnesota | 336,172 | 1.03× |
| Colorado | 322,037 | 0.9× |
| Alabama | 301,488 | 0.95× |
| Oregon | 277,606 | 1.06× |
| Utah | 273,956 | 1.34× |
| Washington, District of Columbia | 263,728 | 3.85× |
| Wisconsin | 255,856 | 0.75× |
| South Carolina | 244,255 | 0.71× |
| Louisiana | 233,691 | 0.8× |
| Connecticut | 212,624 | 0.93× |
| Kansas | 206,277 | 1.15× |
| Nevada | 199,984 | 0.91× |
| Oklahoma | 189,623 | 0.75× |
| Kentucky | 189,247 | 0.66× |
| Iowa | 152,434 | 0.81× |
| Arkansas | 150,202 | 0.8× |
| Mississippi | 121,425 | 0.65× |
| Nebraska | 119,783 | 1.05× |
| New Mexico | 92,678 | 0.81× |
| Idaho | 90,225 | 0.79× |
| Hawaii | 88,428 | 0.9× |
| New Hampshire | 79,459 | 0.89× |
| Rhode Island | 71,679 | 0.99× |
| West Virginia | 63,444 | 0.6× |
| Maine | 61,547 | 0.75× |
| Montana | 46,361 | 0.73× |
| Delaware | 46,109 | 0.73× |
| North Dakota | 45,616 | 0.97× |
| South Dakota | 35,955 | 0.68× |
| Alaska | 34,189 | 0.7× |
| Vermont | 27,803 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| LabCorp | 4.13× | Health |
| Food | 1.64× | Food & Beverages |
| Nature | 2.08× | Home & Garden |
| United States | 1.69× | Travel & Leisure |
| Airplane | 3.25× | Cars & Mobility |
| Prime | 8.33× | |
| Personal finance | 1.69× | Business & Career |
| Instant messaging | 2.42× | Internet & Social Media |
| U.S. state | 1.87× | Travel & Leisure |
| AutoZone | 2.36× | Cars & Mobility |
| Transport | 2.01× | Cars & Mobility |
| Philosophy | 1.74× | Business & Career |
| Google News | 3.04× | News |
| Animal Liberation Orchestra | 2.67× | Music & Radio |
| Breaking news | 1.69× | Movies & TV |
| North America | 1.62× | Travel & Leisure |
| MSN | 1.83× | News |
| Bike rental | 18.41× | Cars & Mobility |
| Wikipedia | 2.09× | Internet & Social Media |
| Android (operating system) | 1.55× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.48 |
| Patriotism | CONSERVATISM | 1.76 |
| Luxury Orientation | PREMIUM | 1.63 |
| Career Orientation | POWER | 1.5 |
| Convenience Orientation | PREMIUM | 1.45 |
| Urban Lifestyle | OPEN | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.3% |
| Brazil | 6.1% |
| United Kingdom | 5.3% |
See Public transport audiences in other countries
More Cars & Mobility audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Public transport have in United States?
Public transport has an estimated audience of 22,777,683 people in United States, concentrated in California and New York.
What is the gender split and age of Public transport fans?
41.4% of Public transport fans are female, 58.6% are male, with an average age of 42.9 years.
Which brands do Public transport fans like most?
Public transport fans show strongest brand affinity for LabCorp (4.13×), Food (1.64×), and Nature (2.08×) over the country average.
Where do Public transport fans live in United States?
Public transport fans in United States are most concentrated in California (reach 3,190,319), New York (reach 2,469,457), and Texas (reach 1,642,197). These three regions account for the largest share of the active audience.
What other brands do Public transport fans also like?
Beyond Public transport itself, the audience over-indexes on Food (1.64×), Nature (2.08×), United States (1.69×), and Airplane (3.25×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Public transport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.