Rascasse Audience Intelligence

Madrid Open (tennis) Audience in Argentina

A data profile of the people who buy, follow and care about Madrid Open (tennis) in Argentina — modelled from more than twelve digital signal sources. Madrid Open (tennis) has an estimated audience of 2,046,481 people in Argentina.

Madrid Open (tennis) has an estimated audience of 2,046,481 people in Argentina. 38.0% are female, 62.0% are male, average age 32.9.

Category: Sports · Type: Event · Subtype: Tennis

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Madrid Open (tennis) profile in Argentina.

Audience size
2M
in Argentina
Gender
38.0%
62.0% male
Age
32.9
average years
Country rank
#381
Event in Argentina
Fig. 01

Search interest · 12-month trend

-74%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Madrid Open (tennis) fans

38.0% are female, 62.0% are male, average age 32.9.

Fig. 02

Gender split

38.0%
Female
62.0%
Male
Demographic split for Madrid Open (tennis) audience in Argentina
MetricValue
Female38.0%
Male62.0%
Average age32.9
Estimated audience size2,046,481
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Madrid Open (tennis) audience in Argentina
Age bracketShare%
16-1933%
20-2920%
30-3923%
40-4925%
50+0%
Fig. 04

Worldwide distribution

14.4%

of the worldwide Madrid Open (tennis) audience comes from Argentina.

Worldwide audience distribution share by country for Madrid Open (tennis)
CountryShare
Argentina14.4%
China9.0%
Italy7.6%
Appendix

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How to read this data

Audience size is the estimated number of people in Argentina who actively search for Madrid Open (tennis). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Argentina. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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