Rascasse Audience Intelligence

Italian Open (tennis) Audience in Austria

A data profile of the people who buy, follow and care about Italian Open (tennis) in Austria — modelled from more than twelve digital signal sources. Italian Open (tennis) has an estimated audience of 849,175 people in Austria.

Italian Open (tennis) has an estimated audience of 849,175 people in Austria. 56.6% are female, 43.4% are male, average age 31.4.

Category: Sports · Type: Event · Subtype: Tennis

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Italian Open (tennis) profile in Austria.

Audience size
849K
in Austria
Gender
56.6%
43.4% male
Age
31.4
average years
Country rank
#657
Event in Austria
Fig. 01

Search interest · 12-month trend

+56%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Italian Open (tennis) fans

56.6% are female, 43.4% are male, average age 31.4.

Fig. 02

Gender split

56.6%
Female
43.4%
Male
Demographic split for Italian Open (tennis) audience in Austria
MetricValue
Female56.6%
Male43.4%
Average age31.4
Estimated audience size849,175
Fig. 03

Age distribution

Ø 31.4
average years
Age distribution of the Italian Open (tennis) audience in Austria
Age bracketShare%
16-1938%
20-2928%
30-3916%
40-498%
50+10%
Fig. 04

Worldwide distribution

8.8%

of the worldwide Italian Open (tennis) audience comes from Austria.

Worldwide audience distribution share by country for Italian Open (tennis)
CountryShare
Argentina9.6%
Austria8.8%
United States8.4%
Appendix

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How to read this data

Audience size is the estimated number of people in Austria who actively search for Italian Open (tennis). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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