Popularity ranking · Brazil

The 49 most popular Betting in Brazil

This curated ranking covers the 49 largest betting in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Betano, BetMGM and Betfair lead the list with a combined estimated audience of 72M people. Across all 49 entries the average audience size is 1.6M, and the largest, Betano, reaches around 56M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each betting, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 49, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Betano 56M 36.8 49.7% Betting
2 BetMGM 8.7M 36.6 37.8% Betting
3 Betfair 7.8M 34.7 40.7% Betting
4 Bet365 1.6M 34.6 39.4% Betting
5 BET-10 1.4M 35.2 57.9% Betting
6 Bwin 420k 37.5 36.9% Betting
7 Betway 382k 36.7 41.1% Betting
8 Betfred 170k 34.6 40.5% Betting
9 Goldbet 154k 33.4 33.0% Betting
10 LeoVegas 112k 34.8 48.4% Betting
11 Paddy Power 58k 36.9 41.7% Betting
12 UBET 46k 26.4 17.2% Betting
13 888sport 42k 37.6 50.5% Betting
14 Betclic 38k 37.3 47.4% Betting
15 Tipico 33k 41.1 43.6% Betting
16 BET99 32k 34.8 39.4% Betting
17 BetVictor 21k 36.4 38.3% Betting
18 Fun88 10k 34.7 40.2% Betting
19 Winamax 7.5k 29.3 52.8% Betting
20 Boylesports 7k 41.1 27.2% Betting
21 Betcris 6.8k 39.5 39.4% Betting
22 BETDAQ 6.7k 29.6 47.6% Betting
23 Pinnacle Sports 4.8k 37.0 46.4% Betting
24 Tipsport 4.6k 38.7 36.9% Betting
25 Bookmaker 4.5k 36.1 46.4% Betting

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular betting compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each betting by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest betting in Brazil?

Betano currently leads with an estimated audience of 56M people in Brazil.

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