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Top 100 Department stores in Brazil

This curated ranking covers the 100 largest department stores in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 340 department stores tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Riachuelo, Metro (department store) and Eudora, Kansas lead the list with a combined estimated audience of 21M people. Across all 100 entries the average audience size is 410k, and the largest, Riachuelo, reaches around 12M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each department store, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Liberty, Missouri 176k 41.3 61.9% Department store
27 Sonoma, California 173k 47.5 48.8% Department store
28 Daphne, Alabama 167k 39.6 96.3% Department store
29 Santa Paula, California 162k 39.6 42.9% Department store
30 San Rafael, California 162k 38.3 70.0% Department store
31 Bentonville, Arkansas 156k 39.9 75.5% Department store
32 La Crosse, Wisconsin 154k 43.5 64.4% Department store
33 Iron Mountain, Michigan 153k 37.1 63.0% Department store
34 Oakley, California 146k 28.6 34.4% Department store
35 Coin (department store) 139k 37.2 65.9% Department store
36 Battle Creek, Michigan 134k 39.7 67.4% Department store
37 Kissimmee, Florida 130k 43.9 68.2% Department store
38 New Home, Texas 130k 42.0 65.8% Department store
39 Cleveland 128k 33.3 31.9% Department store
40 Lebanon, Tennessee 124k 44.1 66.7% Department store
41 Coachella, California 122k 31.6 42.7% Department store
42 San Carlos, California 121k 42.1 70.5% Department store
43 Caliente, Nevada 114k 36.5 56.9% Department store
44 Canyon 109k 36.6 62.6% Department store
45 Seaside, California 108k 44.0 57.1% Department store
46 White House, Tennessee 103k 44.0 87.8% Department store
47 Cambridge 100k 42.1 62.4% Department store
48 Florence, Alabama 100k 40.4 81.4% Department store
49 Weed, California 99k 38.3 38.4% Department store
50 Galena 97k 42.1 89.2% Department store

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each department store by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest department store in Brazil?

Riachuelo currently leads with an estimated audience of 12M people in Brazil.

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