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Popularity ranking · Brazil

The 100 most popular Department Stores in Brazil

This curated ranking covers the 100 largest department stores in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 359 department stores tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Riachuelo, Metro (department store) and Eudora, Kansas lead the list with a combined estimated audience of 21M people. Across all 100 entries the average audience size is 424k, and the largest, Riachuelo, reaches around 12M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each department store, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 Riachuelo 12M 38.9 74.0% Department store
2 Metro (department store) 5.1M 48.7 61.9% Department store
3 Eudora, Kansas 4.1M 40.0 76.3% Department store
4 Liberty 2.9M 36.9 54.4% Department store
5 Galeria 1.6M 39.5 60.4% Department store
6 Miami Springs, Florida 1.5M 31.0 64.4% Department store
7 Independence 1.2M 41.5 60.1% Department store
8 Duarte, California 637k 34.9 63.9% Department store
9 Mesa 628k 45.8 82.0% Department store
10 Melissa, Texas 607k 27.8 94.9% Department store
11 Orient 598k 31.4 65.4% Department store
12 Oklahoma City 465k 31.2 31.8% Department store
13 Tavares, Florida 462k 31.5 64.2% Department store
14 Eden, North Carolina 432k 44.8 64.2% Department store
15 Aurora, Colorado 369k 37.6 69.5% Department store
16 Sebastian, Florida 365k 52.4 66.7% Department store
17 Palo Alto, California 336k 40.6 81.1% Department store
18 Marathon, Florida 306k 40.3 44.7% Department store
19 Winter Garden, Florida 305k 40.6 73.0% Department store
20 Town and Country, Missouri 305k 25.0 38.0% Department store
21 Mountain View, California 296k 36.3 51.3% Department store
22 Moline, Illinois 289k 33.9 18.6% Department store
23 Metropolis, Illinois 275k 45.8 57.9% Department store
24 Alameda, California 232k 40.8 70.5% Department store
25 Valparaiso, Indiana 226k 44.0 65.2% Department store

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular department stores compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each department store by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest department store in Brazil?

Riachuelo currently leads with an estimated audience of 12M people in Brazil.

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