Popularity ranking · Brazil

The 100 most popular Department Stores in Brazil

This curated ranking covers the 100 largest department stores in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 359 department stores tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Riachuelo, Metro (department store) and Eudora, Kansas lead the list with a combined estimated audience of 21M people. Across all 100 entries the average audience size is 424k, and the largest, Riachuelo, reaches around 12M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each department store, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 White House, Tennessee 107k 44.0 87.8% Department store
52 Cambridge 100k 42.1 62.4% Department store
53 Florence, Alabama 100k 40.4 81.4% Department store
54 Weed, California 99k 38.3 38.4% Department store
55 Selfridges 98k 35.6 69.6% Department store
56 Galena 98k 42.1 89.2% Department store
57 Washington, D.C. 94k 39.9 53.7% Department store
58 Riverdale, Georgia 92k 25.9 80.6% Department store
59 Black Hawk, Colorado 88k 45.5 51.1% Department store
60 Eagle, Idaho 85k 36.2 59.2% Department store
61 Logan, Utah 85k 32.8 35.3% Department store
62 Bishop, California 84k 46.4 82.1% Department store
63 Beatrice, Nebraska 84k 48.5 85.7% Department store
64 North Pole, Alaska 81k 48.6 29.4% Department store
65 Wheeling, West Virginia 79k 24.7 24.7% Department store
66 Carthage 79k 33.4 44.1% Department store
67 Freeport, Illinois 73k 49.3 82.6% Department store
68 Flippin, Arkansas 72k 42.9 65.4% Department store
69 Geneva, Illinois 72k 46.4 59.8% Department store
70 Culver City, California 72k 26.6 39.6% Department store
71 O'Fallon, Missouri 70k 41.2 69.8% Department store
72 Moab 69k 37.2 67.1% Department store
73 Belmond, Iowa 68k 44.4 62.9% Department store
74 La Belle, Missouri 65k 35.8 86.5% Department store
75 Bristol 64k 37.8 62.7% Department store

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular department stores compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each department store by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest department store in Brazil?

Riachuelo currently leads with an estimated audience of 12M people in Brazil.

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