Popularity ranking · Brazil

The 100 most popular Events in Brazil

This curated ranking covers the 100 largest events in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3.1k events tracked in Brazil, the 100 ranked here account for the largest measured audience reach. FIFA World Cup, UEFA Champions League and Formula One lead the list with a combined estimated audience of 67M people. Across all 100 entries the average audience size is 3.2M, and the largest, FIFA World Cup, reaches around 30M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each event, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Copa América 617k 38.2 37.6% Soccer
77 Mr. Olympia 617k 32.9 45.8% Martial art
78 Tomorrowland Brasil 578k 38.4 56.1% Music festival
79 UEFA Conference League 541k 37.0 46.5% Soccer
80 Nobel Prize 532k 45.4 65.8%
81 Speedway Grand Prix 530k 44.4 26.4% Motorsport
82 La Tomatina 504k 32.8 28.1% Music festival
83 Primeira Liga 490k 33.3 22.1%
84 Copa Sudamericana 483k 37.3 31.2% Soccer
85 U.S. Open (golf) 468k 39.7 31.5% Golf
86 UEFA Nations League 459k 33.3 34.9% Soccer
87 Chicago Marathon 453k 40.5 54.1% Marathon
88 UEFA Super Cup 451k 33.3 33.8% Soccer
89 Miami Open (tennis) 448k 38.3 59.2%
90 Ninja 445k 33.9 49.3%
91 WrestleMania 442k 36.7 35.4% Wrestling
92 Giro d'Italia 436k 40.3 31.2% Cycling
93 Automatica 433k 38.7 45.6% Trade fair
94 Masters Tournament 415k 40.1 35.1% Golf
95 Supercopa de España 408k 25.0 23.6% Soccer
96 Festival de Gramado 408k 44.7 76.8% Film festival
97 Ironman World Championship 397k 37.3 47.5% Triathlon
98 Smash (tennis) 393k 42.8 43.0% Tennis
99 UEFA European Championship 393k 33.6 23.5% Soccer
100 Indian Super League 383k 38.0 54.5%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular events compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each event by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest event in Brazil?

FIFA World Cup currently leads with an estimated audience of 30M people in Brazil.

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